Senior Account Executive, Scale

About the role

This position owns the full sales cycle for Braze's Scale team within the London market, acting as the primary commercial driver for new business in the region. The hire will combine consultative selling, strategic prospecting, and cross-functional collaboration with Marketing, Product, and Technical executives to identify and convert high-value opportunities. Success in this role requires owning the entire deal journey, from initial contact through complex negotiation to final closure and expansion. The position focuses on building trusted advisory relationships that help customers clearly define growth outcomes and translate interaction into measurable business value. You will uncover business pain through rigorous discovery, analyze data to define testing strategies, and refine your approach through continuous iteration and learning. Navigating complex buying decisions for large SaaS investments will be a core responsibility, requiring the mobilization of global stakeholders across multiple teams. The role rewards consistent activity, honest qualification, and a consultative, human selling style supported by strong storytelling and attentive listening.

Key facts

What you'll do

Drive new business for Braze's Scale portfolio by owning the full sales cycle from strategic prospecting through complex deal closure in the London market.

Conduct rigorous discovery to uncover business pain, desired outcomes, and decision criteria, then translate these insights into a data-driven sales approach.

Generate and personally manage a robust pipeline through creative outreach, targeted account planning, and persistent follow-up across multiple channels.

Build trusted, advisory relationships with C-level and operational stakeholders, positioning Braze as a partner essential for achieving scale and measurable growth.

Navigate global enterprise buying committees by identifying, influencing, and mobilizing key stakeholders across marketing, product, and technical teams.

Present Braze's value proposition through compelling demos, tailored narratives, and data-backed business cases that clearly link product capabilities to customer outcomes.

Collaborate closely with Marketing, Product, and Technical executives to align messaging, refine positioning, and solve complex client challenges.

Analyze sales metrics, testing results, and market feedback to iterate strategies and continuously improve win rates and cycle times.

Champion a consultative and human selling methodology that emphasizes listening, storytelling, and value-first conversations with every prospect.

Demonstrate strong discovery skills to define problems, articulate outcomes, and effectively position the Braze platform as the catalyst for scalable growth.

Requirements

Possess a minimum of 3-5 years of field sales experience with SaaS solutions involving technically integrated products in an enterprise context.

Must be able to generate and personally manage a full personal pipeline using strategic and creative outreach methods across diverse target accounts.

The selling approach must be consultative and human, supported by advanced storytelling abilities and attentive, active listening skills.

Demonstrate value-first conversations through strong discovery, deep understanding of business pain, clear outcome definition, and effective positioning of Braze.

Apply analytical thinking and a data-driven mindset to testing, learning, and refining strategies based on concrete examples and insights.

Have the ability to rapidly learn new technologies, internal processes, and stakeholder dynamics within a fast-paced, evolving environment.

Show proven capability to mobilize global organizations and influence key stakeholders across many teams and hierarchical levels.

Thrive in a collaborative culture that values a growth mindset, mutual growth, and relentless optimism in the pursuit of ambitious targets.

Hold a Bachelor's degree or equivalent qualification as a minimum academic requirement for the role.

Be eligible to work in the United Kingdom and based in the London area to fulfill the responsibilities of this position.

Nice to have

Previous sales experience with SaaS and analytics platforms is preferred but not required.

Familiarity with marketing automation and customer engagement platforms is advantageous.

Experience selling to global enterprises or highly regulated industries is beneficial.

Practical notes

This role is based in London and requires eligibility to work in the UK.

The position involves hybrid working arrangements, collaboration with cross-functional executives, and occasional travel.

Typical interview steps

Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps.

Career growth

Sales careers can move from SDR or associate to account executive, senior AE, manager, and director roles. Some sellers move into partnerships, account management, or revenue operations. Compensation typically mixes a base with commission tied to results. High performers in sales typically move into larger accounts, team leadership, or sales operations. Quota history and references carry the most weight in promotion.

Questions to ask

Good questions to ask the employer in the interview include what does success look like in the first six months, how is the team structured, what is the current biggest challenge, and how are decisions made. Asking about growth paths and the review process is also well received. Employers expect questions, and good ones show preparation.