Sales Manager

About the role

You will architect and execute a new outbound sales motion that shifts the team from reactive demand fulfillment to a proactive, scalable growth engine. You will own the end-to-end sales lifecycle for a designated book of business, managing the full pipeline from initial discovery through to complex enterprise closes. This role requires you to build and refine the playbook for selling AI agents into accounting firms, ensuring every interaction communicates tangible value and de-risks adoption for the client. You will lead, coach, and scale a team of Account Executives, instilling a data-driven mindset that aligns activity with aggressive revenue targets. You will own forecasting accuracy, translating pipeline signals into actionable insights that shape immediate strategy and long-term market positioning. This position demands comfort with ambiguity as you establish motion for a high-stakes, complex sales environment. You will act as the primary liaison between product, marketing, and sales leadership to iterate on messaging and positioning based on real-world feedback. Ultimately, you will be responsible for establishing the commercial foundation that allows Basis AI to capture significant market share in the accounting automation vertical.

Key facts

What you'll do

Design and implement a new outbound sales motion targeting mid-market and enterprise accounting firms, moving beyond inbound demand response.

Manage, coach, and scale a team of high-performing Account Executives to hit aggressive monthly and quarterly revenue goals.

Refine the end-to-end sales playbook, from discovery frameworks to objection handling and close techniques specific to accounting workflows.

Own pipeline generation and forecasting, identifying market trends and adjusting territory strategies in real time.

Implement data-driven coaching using sales stack analytics to elevate individual and team performance.

Establish repeatable processes for complex B2B sales cycles, breaking down long sales horizons into clear, executable steps.

Collaborate with product and marketing to craft messaging that de-risks AI adoption for finance decision-makers.

Build and maintain strong relationships with firm partners and economic buyers within target accounts.

Leverage modern sales technologies to track engagement, surface insights, and drive continuous improvement.

Champion a first-principles approach to selling AI agents, challenging conventional sales assumptions in a fast-evolving market.

Requirements

Bring a minimum of 5 years of experience in high-growth B2B SaaS sales, demonstrating a track record of scaling revenue in a dynamic environment.

Show at least 2 years of experience in a management or team lead capacity, with proven success in coaching and developing sales professionals.

Possess deep knowledge of the accounting industry, fintech, or complex professional services workflows and the economic buyers within these orgs.

Demonstrate excellent written and verbal communication skills, with the ability to simplify complex technical AI concepts for non-technical stakeholders.

Prove you can build and manage a repeatable sales process while sustaining high team morale and performance under pressure.

Exhibit comfort with ambiguity and a bias for action, thriving in environments where processes are built as you scale.

Have a history of owning full-cycle sales responsibilities, from initial hypothesis to closed-won deals and expansion.

Commit to working in an in-person capacity at our NYC Flatiron office, fostering high-speed collaboration and mentorship.

Nice to have

Experience with modern sales stacks such as Salesforce, HubSpot, Apollo, and Gong, and a history of implementing data-driven coaching programs.

Background in accounting or professional services, where you understand the specific pain points and compliance realities of the people we serve.

Prior experience at a startup during the Seed to Series B transition, where you were responsible for building the motion while the company scaled.

Practical notes

This role is based in the NYC Flatiron office and requires in-person attendance.

The engagement is full-time.

Candidates must be eligible to work in the United States without sponsorship.

This role reports to the leadership team at Basis AI during a period of rapid scaling.

The successful candidate will be required to adapt quickly to evolving market conditions and internal priorities.

You will be expected to travel within the New York metropolitan region for client meetings and industry events.

The position demands a high level of ownership, as you will be instrumental in defining the sales culture and operational rhythm of the sales organization.

Success in this role is measured by your ability to execute a repeatable motion that drives predictable revenue growth while maintaining exceptional team health.

You will be evaluated on your strategic thinking, operational execution, and partnership with cross-functional stakeholders to achieve company objectives.

This is a hands-on role that requires rolling up your sleeves and building the foundation for long-term commercial success.

You must be prepared to immerse yourself in the daily realities of selling AI agents into highly regulated industries, where trust and demonstrable value are paramount.

The role offers the opportunity to shape the future of automation in accounting alongside a world-class team of operators and engineers.