Sales Coordinator
Job description
About the role
This position organizes sales operations for a local television station within TEGNA Inc. and serves as a central point of coordination for revenue generation initiatives. The role supports customer engagement activities by aligning workflows between departments and ensuring information flows smoothly. Collaboration with sales and production teams enables daily operations and helps campaigns move forward on schedule. You will maintain structured records that reflect the status of sales activities and support strategic reviews. The position exists to strengthen the connection between broadcast offerings and client needs. Success in this role depends on accurate data, timely responses, and consistent support to the sales team. You will uphold communication standards that guide interactions with clients and internal partners. Understanding television market operations allows you to coordinate effectively with sales and production stakeholders.
Key facts
What you'll do
Customer inquiries receive timely responses and accurate information through organized handling and clear documentation. Sales data is maintained and organized to track performance metrics and support reporting for strategy reviews and operational decisions. Campaign execution and content delivery across teams are supported by cross-functional collaboration that aligns schedules and responsibilities. You facilitate coordination between departments to ensure that client commitments are met reliably. Broadcast media tools and local news content management systems are used to support day to day sales activities. Data platforms and scheduling software support daily sales tracking, reporting, and resource planning. You assist in preparing materials and information that enable sales teams to run effective presentations. Coordination with production teams helps align creative assets with sales objectives and client expectations. You monitor workflow steps to reduce delays and keep sales processes running smoothly. Regular communication with internal stakeholders keeps everyone informed about changes that affect sales execution.
Requirements
A Bachelor's degree is required for this position.
You are able to meet all required local, state, and federal compliance standards for employment.
You are legally authorized to work in the United States and now, or will be at the time of hire, you will provide required documentation.
You will complete all pre-offer screenings, background checks, and other verification requirements as applicable to the role.
You have the right to work authorization documents that comply with federal law and regulations.
You understand that failure to provide complete and accurate information may result in disqualification or termination.
You are able to pass all required background checks and meet the standards set by the company for this role.
You confirm that you are at least 18 years of age at the time of hire.
Practical notes
Travel may be required between stations or to client locations as needed. Typical interview steps
Sales hiring often includes a role play, a discovery call simulation, and a presentation. Candidates may be asked to pitch a product to a panel or handle a tough objection. Behavioral questions focus on past quota attainment and deal history. Energy and preparation matter. Interviewers often simulate the job in the interview itself, so be ready to run a short discovery call or demo. Practicing your own sales pitch out loud helps.
Career growth
Sales careers can move from SDR or associate to account executive, senior AE, manager, and director roles. Some sellers move into partnerships, account management, or revenue operations. Compensation typically mixes a base with commission tied to results. High performers in sales typically move into larger accounts, team leadership, or sales operations. Quota history and references carry the most weight in promotion.
About the company
TEGNA operates broadcast, digital media, and marketing services from offices in Tysons, Virginia. The company supports local news, weather, and community information across television and online platforms. Teams work in newsrooms and digital products, focusing on accurate reporting and audience engagement. Open roles target content production, editorial, engineering, marketing, and audience analytics. You contribute to news operations, product improvements, and data-informed marketing solutions.