Ma. Carolina Pilar Aquino

Support B2B SaaS and tech PR/outreach campaigns across AI tools, business software, developer-focused products, construction tech, and consumer service brands. Research and segment journalists, editors, podcasters, creators, influencers, founders, and niche contacts based on beat, audience, recent coverage, role, and campaign fit. Build outreach-ready media and prospect lists with publications, contact details, social links, bios/background, recent work, relevance notes, and pitch angles. Draft personalized initial pitches and follow-ups, aligning each message with the recipient’s coverage, role, audience, or business context. Manage follow-up schedules, reply tracking, campaign status, and next actions in Google Sheets. Coordinate with the founder/team to refine story angles, reporter fit, outreach priorities, and message clarity.

Conducted online research to identify relevant companies, contacts, websites, and supporting data points for client databases and outreach projects. Built, cleaned, and maintained structured spreadsheets with consistent formatting, accurate entries, and source-checked information. Verified contact details, social links, and company information through manual research and cross-checking.

Sourced B2B leads and enriched records with decision-maker names, roles, company details, websites, and contact information. Used LinkedIn, company websites, search operators, and online databases to validate records and reduce duplicate or low-quality entries. Delivered clean, organized lead lists for outbound sales and marketing campaigns.

Entered, reviewed, and organized application/case data with high attention to detail, confidentiality, and accuracy. Followed SOPs for deadline-driven processing tasks and maintained clean, consistent records.

Transcribed audio and video content with accurate formatting, clear grammar, and timely delivery. Developed strong attention to detail, listening comprehension, and deadline management skills.