Contractor: Sales Development Representative (Remote
Job description
About the role
This position is structured as a dedicated contractor role focused exclusively on driving Sales Development within the Latin American region for Newsela. The primary responsibility of the hire is to own the complete pipeline generation journey, acting as the critical discovery and qualification bridge between the market and the business. In this capacity, you will define how school districts and instructional leaders discover, understand, and ultimately adopt the company's instructional products and solutions. A core part of the role involves responding to inbound inquiries, executing proactive cold outreach campaigns, and hosting engaging online product demonstrations that translate initial interest into concrete sales momentum. You will operate as a key representative of Newsela, working in close collaboration with assigned internal partners and cross-functional teams to ensure messaging and solutions are aligned with market needs. The position requires a high level of ownership over the full sales cycle, from the first point of contact through to the successful scheduling of qualified meetings for the sales team. You are responsible for not only generating leads but also for ensuring that the narrative and positioning of Newsela are clearly communicated and resonate with the specific dynamics of the Latin American education sector.
Key facts
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Location: Remote (Argentina; Brazil; Chile; Colombia; Costa Rica)
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Engagement: Contractor role focused exclusively on Sales Development.
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Compensation: USD $60,000 for the year 2024.
What you'll do
You will conduct deep market research to establish the prevailing narrative for Newsela across specific Latin American regions, using these insights to build detailed account maps for priority school districts and institutions. These efforts will involve crafting sequences of highly automated yet distinctly personalized email messages and constructing precise telephone lists designed to target district leaders and coaching personnel. A central function of the role is hosting online product demonstrations that uncover critical district needs, align potential solutions with explicit requirements, and successfully convert initial interest into scheduled, qualified meetings. During these interactions, you will gather raw market reactions and direct feedback, which you will subsequently channel back to internal teams to directly influence the roadmap for upcoming Newsela features and classroom usability enhancements. Maintaining rigorous CRM hygiene is a non-negotiable duty; you will be responsible for logging every single interaction and ensuring that all cadence data remains impeccably accurate and current. You will also coordinate closely with your assigned Account Executive to ensure alignment on territory-specific plans, message testing initiatives, and the seamless transition of prospects from the discovery phase to the closure phase. The role involves continuous collaboration with teammates to review call patterns, share winning methodologies, and iteratively refine scripts and approaches to improve overall response quality and conversion potential. Furthermore, you will partner directly with marketing and operations teams to refine core tools, communication flows, and enablement resources that support high-volume, high-quality outreach efforts across the region.
Requirements
A minimum of one year of verifiable inside sales or lead generation background is mandatory for this position. This experience must include a documented record of successfully booking meetings through email and phone communication channels. You must possess the capability to rapidly achieve expertise regarding your assigned region, including the ability to manage thousands of school accounts and navigate complex district and coaching workflows with confidence and efficiency. Strict adherence to CRM hygiene protocols is an absolute requirement, meaning you must log every interaction and ensure that all cadence data remains accurate, current, and reliable. The role demands a high degree of self-motivation and discipline, as you will be responsible for managing your own pipeline and ensuring consistent progress against sales targets without direct supervision. Successful candidates must demonstrate strong written and verbal communication skills in English, as this is the primary language for all interactions and documentation. The ability to adapt messaging and strategies based on real-time feedback and market responses is essential for long-term success in this environment.
Nice to have
Prior experience working within K-12 EdTech environments is considered a valuable asset for this role. This specific background should involve working directly with instructional leaders who hold responsibility for selecting and implementing teaching tools and classroom resources.
Skills & tools
Proficiency with standard CRM platforms, email clients, and telephone systems is listed as an essential requirement for performing the core functions of the job. Familiarity with Newsela's platform and related sales enablement software is required to effectively perform the duties associated with the role and integrate into the existing sales processes.
Practical notes
The engagement is listed as a contractor role with a specified annual compensation figure for the year 2024. All hours are remote, and the position serves multiple countries across Latin America including Argentina, Brazil, Chile, Colombia, and Costa Rica. No specific travel requirements or visa sponsorship details are mentioned in the source material. There are no stated deadlines for application submission within the provided source documentation.
About the company
Newsela adapts and organizes instructional content to match national and state standards while fitting local curriculum needs. Teachers use the platform to find readings that align with their lessons and students. The product supports classroom goals by providing flexible materials that extend beyond traditional texts. Teams collaborate to update resources and tools for educators.