Growth manager (JetBrains AI)

About the role

You architect acquisition, onboarding, and activation for JetBrains AI teams and orgs. You turn entry points into rapid value. Experiments guide how users discover and activate JetBrains AI inside developer workflows. You own the end-to-end journey from first touch to sustained usage, ensuring that each interaction reinforces JetBrains AI as the intelligent layer within familiar tools. You translate ambiguous growth challenges into precise product experiments that move core acquisition and activation metrics. You serve as the bridge between marketing signals and product execution, making sure that every campaign promise translates into a coherent in-product experience. You rigorously measure outcomes, extract learnings, and iterate on the early user journey to maximize long-term retention. You partner with cross-functional teams to define, validate, and scale the hypotheses that drive JetBrains AI adoption.

Key facts

What you'll do

Orchestrating acquisition flows across JetBrains IDEs, plugins, desktop products, and account surfaces to guide teams toward JetBrains AI.

Designing self-service trial starts, guided demos, sandbox journeys, and interactive walkthroughs that shorten time to value for JetBrains AI.

Analyzing product entry points, signup funnels, and first-run behavior to locate friction and frame clear product opportunities for JetBrains AI.

Partnering with marketing on campaign-to-product continuity, lifecycle flows, and smooth transitions from touchpoints to product experience for JetBrains AI.

Collaborating with monetization on trial constraints, upgrade prompts, and usage limits while protecting the early user journey for JetBrains AI.

Running structured experiments on acquisition conversion, onboarding completion, trial-to-active shifts, and repeated early usage for JetBrains AI.

Guiding education through contextual prompts, empty states, and guided walkthroughs so users uncover core value in JetBrains AI quickly.

Working hand in hand with design, engineering, analytics, research, and other product teams to ship measurable improvements across the early journey.

Setting growth hypotheses, prioritizing tests, analyzing outcomes, and converting findings into product and business actions.

Maintaining a sharp focus on developer experience, ensuring that every new interaction feels lightweight, transparent, and respectful of the user's time.

Coordinating with analytics to define event schemas, baseline metrics, and guardrails that keep experiments aligned with product principles.

Translating research insights and qualitative feedback into concrete product changes that improve activation and reduce drop-off in JetBrains AI flows.

Establishing clear success metrics for each experiment and documenting learnings so that effective patterns can be scaled across JetBrains products.

Championing product-led growth by optimizing owned surfaces such as dashboards, settings, and profile areas to encourage JetBrains AI adoption.

Ensuring that onboarding flows respect regional differences, privacy requirements, and platform constraints while still delivering a consistent JetBrains AI story.

Requirements

You have handled acquisition, onboarding, and activation inside developer tools, SaaS, or AI products before.

You have improved acquisition-to-activation funnels, entry points, onboarding flows, trial experiences, or new-user journeys.

You connect marketing touchpoints with product-side acquisition into one coherent user path.

You use product analytics, funnels, cohorts, segmentation, and qualitative insights to read user behavior.

You have designed, executed, and interpreted product experiments.

You turn vague growth problems into focused hypotheses, product changes, and measurable outcomes.

You help users reach value swiftly without leaning on heavy sales or manual onboarding.

You bring strong UX judgment focused on lowering friction, clarifying value, and building user trust.

You cooperate effectively with engineering, design, analytics, marketing, monetization, research, and other product teams.

You communicate clearly and align stakeholders around funnel insights, growth priorities, and experiment results.

You are comfortable working in a fast-paced, iterative environment where priorities can shift based on data and user feedback.

You take ownership of metrics and are comfortable explaining trade-offs between speed, experimentation, and long-term product health.

You respect JetBrains developer culture and understand the needs of professional developers using JetBrains AI.

You are fluent in English, both written and verbal, to collaborate effectively with distributed teams across multiple countries.

Nice to have

Experience with AI-powered products, developer tools, IDEs, DevOps platforms, or software engineering workflows.

Designed acquisition, onboarding, or activation flows for complex technical products.

Worked on product-led acquisition from owned product surfaces, including JetBrains AI.

Skills & tools

JetBrains AI, JetBrains products, Growth, Analytics.

What you'll do

JetBrains is a cutting-edge software vendor specializing in the creation of intelligent development tools, including IntelliJ IDEA - the leading Java IDE, and the Kotlin programming language.