Campaign and Marketing Operations Manager

About the role

Bamboohr is seeking a Campaign and Marketing Operations Manager to oversee the planning, execution, and optimization of marketing campaigns across multiple channels. This role bridges marketing strategy and operational execution, making sure every campaign is delivered on schedule and within defined parameters. The manager will work closely with cross-functional teams to align messaging, monitor performance, and refine strategies using data-driven insights. This full-time position is central to improving the overall effectiveness of the company's marketing efforts. The manager will also be responsible for managing vendor relationships and coordinating with external partners to ensure campaign materials are produced and delivered on time. Additionally, this role contributes to the development of marketing best practices and standard operating procedures that support scalable growth. The Campaign and Marketing Operations Manager will also partner with the content team to ensure all campaign assets are properly localized and adapted for different audience segments.

Key facts

What you'll do

Own the end-to-end lifecycle of marketing campaigns from initial concept through post-campaign analysis

Coordinate with creative, content, and product teams to ensure all campaign assets match brand guidelines

Build and maintain campaign timelines, milestones, and deliverable trackers across all marketing initiatives

Monitor campaign performance metrics and prepare regular reports for stakeholders and leadership

Manage marketing technology platforms used for campaign execution, audience segmentation, and automation

Collaborate with sales teams to ensure campaign messaging supports lead generation and conversion goals

Maintain and update campaign documentation including briefs, plans, and post-mortem summaries

Identify opportunities to improve campaign workflows and reduce time-to-market for new initiatives

Support A/B testing and experimentation frameworks to optimize campaign elements and messaging

Ensure compliance with internal review processes and brand standards before any campaign launch

Track and report on campaign budgets, ensuring all spend aligns with approved allocations

Facilitate campaign kickoff meetings and ensure all team members understand their responsibilities

Maintain an organized archive of all campaign materials for future reference and reuse

Requirements

Demonstrated experience managing marketing campaigns in a professional or agency setting

Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously

Extensive hands-on proficiency with marketing automation and campaign management platforms

Excellent written and verbal communication skills for coordinating across teams

Ability to work independently and take ownership of campaign deliverables

Strong attention to detail in managing campaign assets, timelines, and reporting

Solid experience with data analysis and interpreting campaign performance metrics

Bachelor's degree in marketing, business administration, or a related field

Familiarity with common marketing analytics platforms and dashboard reporting tools

Ability to adapt quickly to shifting priorities in a fast-paced environment

Comfortable working with spreadsheets and databases to track campaign details and outcomes

Nice to have

Previous hands-on familiarity with CRM platforms and lead management workflows

Prior experience working in a B2B or technology company environment

Practical knowledge of email marketing platforms and audience segmentation tools

A solid background in marketing analytics or marketing operations roles

Understanding of marketing KPIs and how they connect to campaign success

Hands-on experience with marketing attribution modeling and multi-touch attribution frameworks

Skills & tools

Hands-on experience with campaign management and marketing automation software platforms

Experience with project management and tracking platforms for team coordination

Proficiency with data analysis and reporting tools for campaign insights

Practical working knowledge of email marketing and audience segmentation systems

Hands-on practical day-to-day experience using CRM and lead management platforms

Solid demonstrated working proficiency with spreadsheet and data visualization applications

Collaboration and communication tools for remote and in-office team coordination

Experience with version control and asset management systems for marketing collateral

Practical notes

This is a full-time role with a standard full-time work schedule

The position reports to the marketing leadership team at Bamboohr

Candidates should be prepared to collaborate with cross-functional and distributed team members

The hiring process includes multiple rounds of interviews with various stakeholders

Bamboohr values candidates who can demonstrate a track record of campaign execution

The role involves regular coordination with external vendors and agency partners

The role may require occasional travel for in-person campaign reviews and team meetings

Bamboohr offers a supportive team environment with opportunities for professional development