Education Partner

About the role

Zeely is an all-in-one AI marketing platform designed to help small businesses and marketing teams achieve their growth objectives. We are seeking an Education Partner to spearhead the development of Zeely Academy. This role involves creating foundational courses, identifying subject matter experts, and launching educational programs that will drive user acquisition, retention, and brand development.

Key facts

What you'll do

• Develop the strategic direction for our education initiatives and launch new learning formats.
• Conduct market research to understand competitor offerings and the needs of various audience segments.
• Create educational content, including courses, for entrepreneurs, marketers, and Zeely users across different skill levels.
• Manage the entire lifecycle of course development, from initial concept to post-launch analysis.
• Source, engage, and coordinate with speakers, mentors, and external subject matter experts.
• Oversee video production and the creation of learning materials.
• Launch video courses, mentorship programs, and other educational formats.
• Analyze key performance metrics such as acquisition, completion rates, retention, and the impact of learning on product usage.
• Collaborate closely with Product, Marketing, Customer Success, and Creative teams.
• Adapt educational programs to reflect product updates and new AI tools.
• Shape the vision for the future education team and scale the function in alignment with business growth.

Requirements

• A minimum of 4 years of experience in Education, Learning & Development, EdTech, Content Production, or a related field.
• Proven experience in developing and launching educational products or courses.
• Ability to independently manage projects from research and strategy through to launch and analysis.
• A strong data-driven approach with proficiency in working with metrics.
• Experience collaborating with experts, marketing, and product teams.
• Background in content creation and copywriting.
• A high degree of ownership and a hands-on work ethic.
• Excellent communication and presentation skills.
• A genuine interest in marketing, AI, and modern educational approaches.
• English proficiency at an Upper-Intermediate level or higher.

Nice to have

• Previous experience in an EdTech company.
• Experience launching courses or educational programs for B2B, SaaS, or subscription-based products.
• Experience working with international experts and speakers.
• Experience at the intersection of education, marketing, and product development.
• Experience launching new departments or products from scratch.
• Active use of AI tools in your work.

Skills & tools

• Content Creation
• Copywriting
• Project Management
• Data Analysis
• AI Tools

Practical notes

• Zeely is a stable, profitable company with top international investors, operating for 4 years.
• We experienced 4x growth last year and are used by over 1.5 million businesses.
• We are a market leader in our category in the US.
• Our team consists of over 200 specialists.
• We operate in the US and globally.
• We offer 18 days off per year.
• Sick leave includes 3 fully paid days per year, with unlimited sick leave at 70% compensation.
• Regular performance reviews are conducted.
• We provide full support for Ukrainian FOP (self-employed individuals).
• The recruitment process includes: Intro call, Hiring Team Interview, Test Task, Final Interview, Reference Check, and Offer.