Viren Panchal

Led ecosystem marketing initiatives, product launches, and narrative development across social, community, and partner channels. Grew Push's X audience by 85%+ through organic content strategy, ecosystem collaborations, partnerships, and PR initiatives.

Worked closely with product and engineering teams to convert technical updates into clear user facing communication. Executed ecosystem campaigns supporting testnet adoption and product awareness across multiple applications.

Built and scaled the project's testnet community from 0 to 1,000+ members. Developed onboarding resources, educational content, and engagement campaigns to improve activation. Established community feedback loops that informed product improvements. Managed community operations across social and communication channels.

Created educational content focused on wallet adoption, UX simplification, and account abstraction. Simplified complex blockchain concepts into engaging user-focused narratives. Supported feature launches and product announcements through content and community initiatives. Contributed to awareness and onboarding efforts for retail users.

The Product House Progressed from community volunteer to leading marketing initiatives. Scaled X audience from 3,000 to 23,000 followers organically. Grew Discord community to 8,000+ members through content, events, and engagement programs. Produced high-performing content around emerging Web3 and technology trends.

Assisted with content creation, scheduling, and social media management. Led influencer closing and onboarding and audience engagement, contributed to campaign execution, reporting, and performance tracking.