Vikas Kumar Yadav

Built and maintained relationships across the global Web3 ecosystem, including founders, exchanges, investors, market makers, liquidity providers, infrastructure projects, wallets, media partners, KOLs, and service providers. Facilitated strategic introductions, partnership opportunities, and client acquisition across India, Southeast Asia, and other global crypto markets.

Served as a connector between projects and key ecosystem stakeholders to support business growth and market expansion.

Oversaw new MEXC coin listings — managing the end-to-end process from initial contact with project teams through to token go-live on the exchange. Coordinated listing fees, requirements, timelines, and compliance checks.

Maintained consistent communication with clients throughout the listing process. Stayed informed on market trends, emerging blockchain projects, and competitive dynamics to identify opportunities ahead of competitors.

Provided timely customer support, resolving user queries related to trading, deposits, and withdrawals. Assisted with event coordination including airdrops, giveaways, and exchange updates. Worked closely with the operations team to streamline communication between users and the exchange.

Evaluated and coordinated onboarding of new cryptocurrency assets to the exchange platform. Ensured all assets met regulatory and security standards through thorough end-to-end process management. Conducted thorough token reviews covering technology, utility, market demand, legal compliance, and team credibility.

Performed due diligence on project teams, financial stability, and community/market sentiment. Contacted approved projects within 48 hours to finalize listing plans, promotion strategies, and integration agreements.

Spearheaded partnership strategies leading to significant collaborations within the crypto and gaming sectors. Increased community engagement by organizing Telegram-based gaming activities and leveraging NFT and P2E ecosystems.

Collaborated with top Indian You Tubers and KOLs to amplify Piggy Land’s reach, driving user engagement and brand awareness. Led strategic influencer partnerships with tailored campaigns and interactive content.

Strategically partnered with top Indian You Tubers and KOLs to drive massive engagement for the momoX game launch. Led influencer-driven campaigns, optimizing content strategies to maximize reach, community interaction, and user adoption.

Expanded MomoAI’s presence in the Indian Web3 and gaming space through high-impact collaborations. Contributed to MomoAI achieving Solana’s #1 gaming DApp ranking; listed on Bitget, Gate, and KuCoin.

Drove business development and community growth strategy for Nest Protocol across the Web3 and DeFi ecosystem. Built and nurtured an engaged community across Telegram and social channels, growing awareness and user participation. Identified and secured partnerships with exchanges, KOLs, and complementary blockchain projects to expand protocol reach.

Coordinated influencer and KOL collaborations to strengthen brand visibility and drive user adoption. Represented Nest Protocol in community discussions and partner communications, maintaining consistent brand messaging.

Managed and grew Menmatrix’s Instagram and Facebook pages, enhancing brand presence. Created and scheduled engaging content including reels, stories, and product showcases.