Elena Gente
Strategic Account and Customer Leader with 7+ years of experience managing enterprise portfolios across EMEA within blockchain, SaaS, and regulated environments.
Proven track record of driving retention, renewals, and long-term customer value across complex global accounts, while building trusted relationships with C-suite stakeholders. Experienced in delivering data-driven insights to senior leadership, identifying portfolio-level risks and opportunities, and executing strategic initiatives that improve customer outcomes.
Strong analytical mindset with the ability to manage complexity at scale, prioritise high-impact opportunities, and protect revenue across evolving customer portfolios. Strong preference for face-to-face meetings and proactive relationship building style.
Experience
Blockchain & Digital Asset Consultant
Self-Employed
London, UK
Managed relationships with enterprise clients entering regulated blockchain and digital asset markets
Build relationships wth Blockchain Scotland to open blockchain meet-up brunches in London and Kent areas
Advised on long-term strategy, compliance, and operational frameworks to support sustained adoption
Delivered strategic initiatives across blockchain, tokenization, and digital asset adoption
Built trusted relationships with corporate stakeholders and regulators, supporting long-term engagement and retention
Provided commercial and operational insights to guide client decision-making and reduce risk
Head of Sales and Account Management (Strategic Accounts, EMEA & Global)
Everledger
London, UK
Owned and developed a global portfolio of enterprise and government clients across EMEA and Asia
Accountable for retention, renewals, and revenue growth across complex, multi-stakeholder accounts
Acted as senior commercial partner to global clients including Diageo, Ford, UK Assay Offices, and industry bodies
Built and maintained strong C-suite relationships across compliance, product, operations, and executive leadership
Developed and executed strategic account plans, identifying risks, renewal readiness, and expansion opportunities
Delivered executive-level reporting on customer health, engagement trends, and commercial performance
Led quarterly business reviews (QBRs) and structured engagement programmes to strengthen customer confidence and retention
Identified patterns across accounts, informing product improvements and broader commercial strategy
Partnered cross-functionally with Product, Engineering, Legal, and Operations to resolve complex issues and remove barriers to retention
Built and scaled the Account Management function, hiring and leading a global team
Key Achievements:
Managed portfolio of 15 enterprise clients across multiple industries and regions
Closed and expanded six-figure enterprise contracts
Built and maintained relationships with C-suite stakeholders and regulators
Strengthened long-term client relationships in regulated and complex environments
Account Manager (Enterprise SaaS / Cloud Solutions)
A2Z Cloud Ltd
London, UK
Managed a portfolio of enterprise and SMB clients, focusing on retention, renewals, and revenue expansion
Developed account strategies to increase customer lifetime value and reduce churn risk
Led contract renewals and renegotiations, ensuring long-term customer engagement
Maintained clear visibility of customer health, pipeline, and renewal timelines using CRM tools
Coordinated cross-functional teams (Product, Engineering, Legal) to deliver solutions and resolve customer challenges
Delivered product demonstrations and solution alignment for stakeholders across business and technical teams
Key Achievements:
Managed portfolio of 20+ enterprise accounts
Closed renewa lcontracts
Maintained 90% retention rate
Grew key accounts by 10% YoY
Head of Customer Solutions / SAccounts Manager
Goldstar IT Ltd
London, UK
Built and led a Customer Success function from scratch, improving retention and customer satisfaction
Delivered onboarding, training, and ongoing support to ensure adoption and long-term engagement
Managed customer relationships, support workflows, and SLA performance
Designed and implemented structured processes for managing customer lifecycle and engagement
Worked closely with product and development teams to deliver tailored solutions
Key Achievements:
Managed portfolio of 20+ enterprise accounts
Closed renewal contracts
Maintained 80% retention rate
Grew key accounts by 5% YoY
Earlier Experience - E-Commerce & Operations
Cildrensalon
London, UK
Managed high-value customer relationships and international operations in fast-paced environments
Developed strong commercial awareness, stakeholder management, and problem-solving capabilities
Key Achievements:
Managed portfolio of 50+ high networth individuals’ accounts
Upsold the latest fashion collections
Maintained 98% retention rate
Education
Taganrog State University
BSc
Skills
Core Competencies
Strategic Portfolio Ownership
Enterprise Accounts 20+
Developed and applied retention and growth strategies across portfolios
Retention, Renewals & Churn Reduction
Maintained 95% retention rate and developed measures to reduce churn
Customer Health Monitoring & Risk Mitigation
Monitored and reported on health of the accounts through continuous and regular stakeholder engagement
Executive Stakeholder Engagement
C-suite
successfully engaged executive stakeholders to resolve tensions, realign outcomes and expectations
Data-Driven Reporting & Decision Making
Derived reports and charts through CRM and Jira data to aid decision making
Revenue Expansion
ARR Growth & Account Development
Came up with additional products to upsell to customers based to their needs and preferences
Cross-Functional Leadership
Product, Engineering, Compliance, Legal
Led and initiated cooperation between departments to increase customer satisfaction
Quarterly Business Reviews (QBRs) & Strategic Customer Engagement
Regular meetings and discussions with clients about ROI, client satisfaction and feedback gathering
Digital Asset Infrastructure & Blockchain Solutions
Digital Asset & Infrastructure Knowledge
Experience working with blockchain, tokenization, and digital asset platforms across enterprise use cases
Specialist knowledge of bridging between reals world assets and digital assets through RFIDs
Familiarity with:
Digital asset security and custody models
MPC wallet concepts and infrastructure
Blockchain-based traceability and asset tracking
Regulatory and compliance frameworks in digital assets
Additional Information
Extensive experience across EMEA and global markets
Created and run a weekly summer music festival
riverwalkmusic.co.uk