Senior National Account Manager (Convenience) - Myprotein

About the role

THG is seeking a highly motivated and experienced Senior National Account Manager to lead the growth and development of Myprotein's presence within the UK Convenience sector. This role involves managing relationships with key convenience retail accounts, including symbol groups, wholesalers, and impulse retailers, to drive sales, increase distribution, and strengthen the brand's position in a competitive marketplace. The successful candidate will be responsible for developing strategic plans, negotiating commercial terms, and collaborating with various internal teams to ensure the achievement of sales targets and business objectives. This position offers an exciting opportunity to contribute to the expansion of a leading sports nutrition and wellness brand within a dynamic retail environment, supporting the company's growth ambitions and delivering measurable results.

Key facts

Location: UK

Engagement: Full-time, Hybrid

Team: THG Nutrition

Additional benefits or details are not provided in the source.

What you'll do

• Manage and develop relationships with key accounts within the Convenience channel, including symbol groups, wholesalers, and impulse retailers, ensuring alignment with business goals.
• Achieve and exceed annual sales, profit, and distribution targets for the convenience sector, contributing to the overall growth of Myprotein's market share.
• Create and implement detailed Joint Business Plans (JBPs) with retail partners, setting clear objectives, promotional strategies, and growth initiatives aligned with broader commercial strategies.
• Lead negotiations related to pricing, promotional activity, product listings, and range expansion, ensuring mutually beneficial agreements that support long-term partnerships.
• Identify new opportunities for growth within the protein, wellness, functional nutrition, and snacking categories, leveraging market insights and consumer trends.
• Collaborate closely with internal teams such as category management, marketing, supply chain, and demand planning to optimize account performance, ensure product availability, and execute promotional campaigns effectively.
• Analyze sales data, market trends, and consumer insights to inform strategic decision-making and identify areas for improvement or expansion.
• Oversee forecasting and promotional planning, ensuring accurate demand planning and inventory management to meet sales targets while minimizing excess stock or stockouts.
• Build and maintain strong relationships with key decision-makers and influencers within convenience retail organizations, fostering trust and long-term loyalty.
• Support the growth of Myprotein's presence in emerging convenience and impulse channels, including new retail formats and innovative retail partnerships.
• Monitor competitor activity and market developments to stay ahead of industry trends and adapt strategies accordingly.
• Provide regular reporting on account performance, sales forecasts, and strategic initiatives to senior management, ensuring transparency and accountability.
• Represent Myprotein at industry events, trade shows, and meetings to enhance brand visibility and build new business opportunities.
• Work proactively to resolve issues and address challenges within accounts, maintaining high levels of customer satisfaction and operational efficiency.
• Promote a collaborative team environment by sharing insights, best practices, and supporting colleagues in achieving shared goals.

Requirements

• Proven experience in National Account Management within FMCG, sports nutrition, health & wellness, or snacking sectors, with a track record of delivering growth and managing large accounts.
• Strong understanding of the UK Convenience retail environment, including key players, buying behaviors, and distribution channels.
• Demonstrable success in managing and growing significant convenience, wholesale, or impulse retail accounts, with a focus on achieving revenue and profit targets.
• Excellent negotiation, influencing, and relationship management skills, capable of building strategic partnerships with retail decision-makers.
• Strong analytical skills, with the ability to interpret sales data, market trends, and consumer insights to inform strategic decisions.
• Highly organized, with the ability to prioritize tasks effectively in a fast-paced, dynamic environment.
• Entrepreneurial mindset with a proactive approach to identifying and capitalizing on growth opportunities.
• Effective cross-functional collaboration skills, working seamlessly with marketing, supply chain, and other internal teams.
• Good communication skills, both written and verbal, with the ability to present ideas clearly and persuasively.
• Resilience and adaptability to navigate a competitive and evolving retail landscape.
• Ability to work independently and as part of a team, demonstrating initiative and accountability.

Nice to have

• Established relationships with UK convenience retailers and wholesalers, providing a network of contacts to leverage for growth.
• Experience working with high-growth or challenger brands, understanding the unique challenges and opportunities they present.
• Knowledge of sports nutrition, functional health, or performance products, aligning with Myprotein's core product categories.
• Familiarity with retail groups such as Booker, Co-op, Spar, WHSmith Travel, or Bestway, and experience working within these channels.
• Previous experience in a similar role within a fast-paced, high-growth environment, demonstrating adaptability and resilience.
• A background in developing innovative retail strategies and executing successful promotional campaigns.

Skills & tools

• Proficiency in data analysis and sales forecasting tools to inform strategic planning and decision-making.
• Strong commercial negotiation skills, capable of securing favorable terms and building long-term partnerships.
• Ability to analyze market and sales data to identify trends, opportunities, and areas for improvement.
• Effective communication and presentation skills, capable of engaging stakeholders at all levels.
• Cross-functional collaboration skills, working effectively with marketing, supply chain, and other internal teams.
• Organizational skills to manage multiple accounts and priorities simultaneously.
• Knowledge of CRM systems and sales management software is advantageous.

Practical notes

THG is committed to fostering a diverse and inclusive workplace and encourages applications from individuals of all backgrounds. If selected for an interview, please inform us of any accommodations or adjustments needed to facilitate your participation. The company values transparency and aims to respond to all applicants within 14 days of receiving their application. If you do not hear from us within this timeframe, please feel free to contact our Talent team for updates. The role involves on-site work at the Manchester office, with a hybrid working model. The position is full-time, and candidates should be prepared to engage actively in account management, negotiations, and strategic planning within the UK Convenience retail landscape.