Marketing Specialist

About the role

Taboola is seeking a Japan Marketing Specialist to support regional growth and execute performance-driven marketing projects. You will work within the APAC Marketing team to localize global strategies and manage local initiatives that strengthen our presence in the Japanese market.

Key facts

What you'll do

• Partner with Sales, Account Management, and Marketing stakeholders to execute regional marketing plans.
• Manage procurement and logistics for corporate gifting and merchandise, coordinating with the Design and APAC teams.
• Adapt global marketing materials, messaging, and visuals to ensure cultural and linguistic relevance for the Japanese market.
• Collaborate with the content team to produce case studies and social media campaigns that highlight our impact.
• Coordinate with local PR agencies to localize press releases and manage brand reach research.
• Oversee logistics, sourcing, and collateral for industry events and customer education sessions.
• Analyze marketing performance data to provide strategic insights.

Requirements

• Native Japanese proficiency and fluency in English.
• Minimum of 3 years of professional experience in B2B marketing.
• Strong written and verbal communication skills with the ability to contextualize global content for local audiences.
• Ability to work in a hybrid model from our Tokyo office while collaborating with international teams.
• Solution-oriented mindset and strong team collaboration skills.

Nice to have

• Experience in content marketing.
• Strong organizational skills.

Skills & tools

• Salesforce
• QlikSense

Practical notes

• Benefits include 30 days of holiday, health insurance, and stock options.
• The role follows a hybrid schedule requiring 3 days per week in the office.