Ad Operation Specialist

About the role

This position supports the global advertising business by managing the setup, monitoring, and delivery of digital campaigns. You will work alongside account managers and technical teams to ensure operational success and high-quality performance across a large portfolio of clients.

Key facts

What you'll do

• Manage daily campaign tasks including setup and quality assurance to meet defined service level agreements.
• Partner with internal teams to maintain high client satisfaction for direct advertising campaigns.
• Conduct performance analysis on page attributes and provide optimization recommendations based on SEO standards.
• Serve as a subject matter expert on ad serving platforms and refine internal usage practices.
• Create reports and presentations for clients based on data analysis.
• Coordinate with product, research and development, and business departments to troubleshoot campaign issues.

Requirements

• Bachelor degree in Computer Science or a related field.
• Minimum 2 years of experience in digital marketing or ad technology.
• 2 years of hands-on experience with ad tech tools such as SSPs, DMPs, DSPs, ad exchanges, and ad servers.
• Proficiency in pricing models including CPM, vCPM, CPC, CPCV, and CPA.
• Ability to work in rotational shifts.
• Strong communication skills and the ability to manage changing workflows.
• Technical familiarity with Taboola Ads, Google Ad Manager, Google Ads, TTD, Outbrain, Amobee, and video ad servers like SpringServe.

Nice to have

• Experience with campaign optimization across search and display platforms.
• Background in ad trafficking for search and display.
• Knowledge of search engine optimization.

Skills & tools

• Ad serving platforms
• Programmatic landscape
• Data analytics
• Campaign management
• SEO best practices

Practical notes

• Benefits include health, dental, and vision insurance, 401k matching, commuter benefits, and gym partnerships.
• The role requires availability for rotational shifts.