Copywriter, Growth Marketing
Job description
About the role
Suno is seeking a Copywriter specializing in Growth Marketing to define the voice of a next-generation music creation platform. In this role, you will be responsible for crafting the hooks and scripts that introduce Suno to millions of new users. You will work in direct partnership with the growth team to develop high-converting ad copy tailored for social platforms, while simultaneously engineering AI-driven workflows to dramatically scale production. This position demands a strategic storyteller who can transform complex AI functionalities into simple, resonant narratives that spark immediate action. You will own the end-to-end messaging funnel, shaping the first impression of Suno for a global audience. The role requires a blend of disciplined execution and rapid creative experimentation, as concepts must perform under strict budget and velocity constraints. You will maintain brand consistency while systematically testing new tones, formats, and emotional triggers to identify the highest-impact messaging. Ultimately, your work will directly influence the platform's growth trajectory by converting passive scrollers into active music creators. This is a mission-critical position for any team focused on scalable user acquisition in the competitive AI music space.
Key facts
-
Location: USA
-
Engagement: Full-Time
-
Compensation: $75 - $120 per hour
-
Team: Growth
What you'll do
- Write high-converting ad copy, headlines, and video scripts specifically for Instagram, Facebook, and TikTok.
- Refine creative briefs to ensure messaging precision and high-impact creative direction before production begins.
- Develop and maintain comprehensive copywriting playbooks to standardize processes and messaging for the entire growth team.
- Create and implement AI-powered systems and workflows to automate, scale, and optimize the copywriting process.
- Analyze quantitative performance data to iterate on creative tests (A/B tests) and systematically improve conversion rates.
- Eventually expand your scope to own email marketing campaigns and SEO-driven content initiatives.
- Conduct rapid ideation sprints to generate a high volume of headlines, hooks, and value propositions.
- Collaborate closely with designers and product managers to ensure copy aligns perfectly with feature launches and UX flows.
- Audit existing campaigns to identify messaging weaknesses, friction points, and specific optimization opportunities.
- Build modular, reusable copy templates that enable fast personalization at scale across diverse audience segments.
- Translate vague or complex product concepts into clear, simple, and benefit-driven narratives for specific target audiences.
- Partner with data analysts to interpret test results, diagnose performance gaps, and inform data-driven creative decisions.
- Mentor junior writers on best practices for direct-response writing tailored to social media environments.
- Ensure all copy strictly complies with platform policies and brand guidelines without sacrificing impact or clarity.
Requirements
- A portfolio demonstrating direct-response copy used in active Meta or TikTok campaigns, complete with measurable results and performance data.
- Proven ability to write across multiple distinct styles, ranging from concise, premium brand messaging to high-engagement, tabloid-style hooks.
- Deep, practical understanding of performance marketing principles, including granular audience targeting, hook strategy, and conversion psychology.
- Demonstrated capacity to generate a high volume of high-quality copy variants at a fast pace without sacrificing quality.
- Practical, hands-on experience using AI tools (such as LLMs) to build repeatable, automated writing systems and workflows.
- Ability to work entirely independently, manage multiple priorities, and incorporate feedback quickly and efficiently.
- A proactive mindset focused on identifying and solving content gaps across the entire user acquisition and onboarding journey.
- Legal authorization to work in the United States is mandatory for this role.
Nice to have
- Professional background in consumer subscription apps, growth agencies, or direct-to-consumer (DTC) ecommerce.
- Hands-on experience with lifecycle marketing, complex email campaigns, or technical SEO implementation.
- A genuine interest in music production, artist culture, and current music trends.
Skills & tools
- Paid social advertising (Meta, TikTok)
- Direct-response copywriting
- AI-driven content workflows and automation
- Performance data analysis and interpretation
- Rigorous creative testing methodologies
Practical notes
This is a month-to-month contract position based on 30-day terms. The role is initially scheduled for 10 to 20 hours per week, with a clear pathway to expansion up to 20 to 40 hours per week. Applicants must possess legal authorization to work in the United States. Suno is committed to diversity and is an Equal Opportunity Employer.