Growth Marketing Manager

About the role

Suger is a YC-backed Series A company building infrastructure to help software vendors manage revenue through cloud marketplaces. We are hiring our first Growth Marketing Manager to establish our organic presence and lead our market narrative as we move toward Series B.

Key facts

What you'll do

• Develop and manage our organic growth strategy across platforms like YouTube, LinkedIn, and Reddit.
• Produce B2B content including product documentation, customer success stories, educational materials, and thought leadership pieces.
• Work with our founders and sales teams to convert product updates and customer wins into effective marketing campaigns.
• Run experiments across new acquisition channels to drive brand awareness and sales pipeline.
• Manage SEO and Generative Engine Optimization to improve our visibility in AI-driven search results.
• Define positioning and messaging for the Suger platform to distinguish our brand in the cloud GTM category.
• Track campaign performance and use data to refine our approach.
• Coordinate with Product, Sales, and Customer Success teams to align marketing efforts with enterprise buyer needs.

Requirements

• 3 or more years of experience in B2B SaaS or tech marketing, specifically within startup environments.
• Ability to translate complex technical software concepts into clear, persuasive narratives.
• Practical experience creating content for LinkedIn, YouTube, and Reddit.
• History of managing product launches and building messaging for technical audiences.
• Proficiency using AI tools and automation platforms like n8n or Claude Code to increase production output.
• Experience operating in early-stage environments where you have built functions from the ground up.

Nice to have

• Background in fintech, RevOps, cloud infrastructure, or marketplace products.
• Hands-on experience with SEO or Generative Engine Optimization.
• Knowledge of cloud alliance ecosystems or marketplaces such as GCP, AWS, or Azure.

Skills & tools

• B2B SaaS Marketing
• Content Creation
• SEO and GEO
• Product Marketing
• AI Automation (Claude Code, n8n)
• Cloud Marketplaces (AWS, Azure, GCP)

Practical notes

• Base salary range is 110,000 to 150,000 CAD.
• Compensation includes equity.
• Benefits include extended health, dental, vision, and life insurance.
• Monthly stipends provided for lunch and commuting.
• This role is hybrid with a requirement to be in our office at 321 Water St 4 days per week.