Enterprise Paid Digital Marketing Manager

About the role

Stripe builds financial infrastructure to help businesses of all sizes manage payments and revenue. This role focuses on scaling paid digital campaigns to attract enterprise clients and accelerate sales pipelines. You will manage the strategy, execution, and optimization of these programs to support our global growth objectives.

Key facts

What you'll do

• Develop and execute paid media plans to generate sales leads and revenue.
• Manage testing agendas to improve campaign performance and channel effectiveness.
• Track metrics including suspects, MQLs, SQOs, signups, go-lives, and overall pipeline.
• Partner with design, marketing operations, product marketing, and analytics teams to refine campaign strategy.
• Provide regular performance reporting to internal stakeholders.
• Oversee audience targeting strategies to ensure high-quality reach.
• Audit the paid program to identify inefficiencies and implement corrective plans.

Requirements

• 7+ years of total professional experience.
• 5+ years of experience in paid digital marketing, specifically within paid social, display, and direct response.
• 2+ years of experience in B2B marketing.
• Understanding of digital marketing best practices, including ad formats, targeting, and privacy regulations.
• Knowledge of growth marketing concepts such as incrementality and attribution.
• Ability to communicate technical requirements to analytics, sales strategy, and leadership teams.
• Experience managing experimentation roadmaps.
• Proven ability to work independently on both high-level strategy and daily execution.

Nice to have

• 10+ years of total professional experience.
• 7+ years of paid digital experience.
• 5+ years of B2B marketing experience, with a focus on account-based marketing.
• Proficiency with Salesforce or Marketo.
• Background in driving demand for sales organizations and understanding sales processes.

Skills & tools

• Paid social
• Display advertising
• Direct response marketing
• Data analysis
• Experimentation and testing
• Salesforce
• Marketo