Product Management - Senior Product Manager

About the role

Join Paytm Ads to develop the next generation of advertising technology. This role focuses on building and enhancing monetization infrastructure, integrating with various ad tech partners, and optimizing ad delivery. You will contribute to a platform that uses first-party commerce data and AI for decision-making.

Key facts

What you'll do

• Manage the product roadmap for Paytm's programmatic monetization platform.
• Develop and improve capabilities for OpenRTB, auction systems, and demand routing.
• Enhance platform scalability, reduce latency, and increase auction efficiency.
• Lead integrations with leading SSPs, DSPs, and other demand partners.
• Create scalable APIs and onboarding frameworks for external monetization partners.
• Collaborate with business teams to accelerate partner launches.
• Oversee SDK integrations across internal and third-party monetization platforms.
• Enable access to premium demand through SDK and server-side integrations.
• Improve monetization performance for app inventory while maintaining user experience.
• Build integrations with MMPs, DCR providers, and fraud detection partners.
• Improve attribution accuracy and campaign measurement capabilities.
• Implement privacy-focused measurement solutions.
• Manage the entire product lifecycle from discovery to launch, experimentation, and scaling.
• Work closely with Engineering, Architecture, Data Science, Sales, Partnerships, and Operations teams.
• Define success metrics and continuously optimize platform performance.

Requirements

• 3 to 7 years of experience in Product Management.
• 2 or more years of experience in AdTech, Programmatic Advertising, or Marketing Technology.
• Experience building B2B platforms, advertising products, or marketplace products.
• Demonstrated ownership of products from initial concept through to launch and scaling.

Nice to have

• Expertise in Programmatic Advertising (SSP, DSP, Ad Exchange, Open RTB).
• Knowledge of publisher monetization and yield optimization.
• Experience with Campaign Management Platforms.
• Familiarity with audience targeting and identity solutions.
• Understanding of auction systems and pricing models.
• Experience with attribution and measurement.
• Knowledge of AI/ML-powered advertising products.
• Experience in Retail Media or Commerce Media.

Practical notes

• Paytm aims to create wealth for employees who are a good fit.
• The company offers a collaborative environment focused on technology-driven outcomes.