Senior Marketing Manager, E-Commerce Partnerships

About the role

Payoneer is building a dedicated team to drive seller conversion and activation across its global e-commerce partner network. This role focuses on managing commercial marketing relationships with major platforms like eBay, Walmart, TikTok Shop, Shopee, and Etsy. You will own the end-to-end seller communication lifecycle to ensure users move from registration through to active transactions.

Key facts

What you'll do

• Create and manage joint marketing frameworks with marketplace partners to increase registration, KYC completion, and payment volume.
• Act as the primary marketing contact for partners, providing data-driven insights and commercial updates.
• Design and execute multi-channel communication journeys using Braze, including email, SMS, WhatsApp, and in-app messaging.
• Develop go-to-market playbooks and localized content for diverse markets including Brazil, India, Pakistan, Turkey, Malaysia, and the Philippines.
• Manage recovery campaigns for stalled sellers, such as those with incomplete documentation or pending approvals.
• Produce all necessary campaign assets, including copy and creative briefs, while maintaining brand consistency.
• Define and report on key performance indicators like funnel conversion rates, activation rates, and revenue attribution.

Requirements

• 7-10 years of experience in B2B or marketplace marketing.
• Minimum 3 years of experience combining partner-facing commercial work with hands-on campaign execution.
• Proven track record in lifecycle or CRM marketing within fintech, payments, or marketplace sectors.
• Proficiency in Braze for building multi-step journeys, segmentation, and A/B testing.
• Strong analytical skills, including comfort with Excel or Google Sheets for modeling and reporting.
• High-level proficiency in written English, with the ability to write for non-native speakers.
• Ability to manage complex, cross-cultural campaigns across Asia, LATAM, or MENA.

Nice to have

• Experience working with global marketplaces like Amazon, Lazada, or Flipkart.
• Proficiency in BI tools such as Looker or Tableau.
• SQL knowledge.
• Fluency in Spanish, Portuguese, Turkish, or a Southeast Asian language.

Skills & tools

• Braze (or equivalent platforms like Iterable, Klaviyo, or Salesforce Marketing Cloud)
• Marketing automation, segmentation, and A/B testing
• Data analytics and reporting
• Cross-cultural communication and localization strategy

Practical notes

• This is a senior-level position requiring commercial maturity and an ownership mindset.
• You will be expected to define your own priorities and manage partner relationships independently.
• Success is measured by business outcomes and revenue impact rather than vanity marketing metrics.