Senior Marketing Manager, Integrated Campaigns
n8nGermanyFull Time3d ago
AISecuritySalesMarketingSupportEnablementContentCommunicationsRevenueGrowthStrategyCommunity
Job description
Senior Marketing Manager, Integrated Campaigns at n8n.
About the role
Join n8n as a Senior Marketing Manager to build and expand integrated campaigns that generate sales pipeline. You will lead campaigns from start to finish, aligning various teams to achieve clear revenue goals. This role is crucial for our sales-led growth strategy, focusing on engaging and nurturing high-value accounts.
Key facts
What you'll do
- Develop and execute integrated campaign strategies, from initial planning and goal setting through launch, optimization, and post-campaign analysis.
- Create and manage campaign plans, including timelines, budgets, deliverables, ownership, and interdependencies.
- Ensure all stakeholders are aligned and accountable to launch campaigns on schedule and meet pipeline objectives.
- Serve as a central coordinator for Product Marketing, Enterprise Marketing, Paid Media, Lifecycle, Web, Events, Content, and Sales teams.
- Brief and coordinate each channel to ensure consistent messaging, audience targeting, assets, and timelines support a unified campaign goal.
- Collaborate closely with Sales and SDR teams to ensure campaigns effectively support account engagement and follow-up.
- Partner with Paid Media on channel selection, audience targeting, and budget management across search, social, and display platforms.
- Work with Lifecycle and Email teams to create nurture sequences and campaign-specific communications.
- Coordinate with Web, Events, and Content teams on landing pages, forms, conversion optimization, webinars, follow-up, blog posts, guides, and supporting materials.
- Monitor campaign engagement, responses, pipeline attribution, and revenue impact against established goals.
- Provide clear reports on campaign performance, identifying successes, areas for improvement, and recommended changes for future campaigns.
- Implement a continuous test-and-learn process to ensure each campaign improves upon previous efforts.
Requirements
- Proven experience building and managing end-to-end B2B software campaigns, not just agency management or strategic oversight.
- Demonstrated success creating campaigns for technical audiences, effectively communicating complex software value propositions.
- Experience running account-based marketing campaigns across both EMEA and the United States.
- Practical experience with email automation platforms like Marketo or Customer.io, understanding their use within integrated campaigns.
- Ability to use Salesforce reporting and campaign data to evaluate engagement, responses, pipeline attribution, and revenue impact.
- Strong ability to coordinate multiple specialist teams, clarify ownership and timelines, and ensure stakeholder accountability.
- Enjoy hands-on execution, ready to build, launch, measure, and optimize campaigns directly.
Nice to have
- Understanding of freemium or product-led growth models and their connection to a sales-led motion.
Skills & tools
- Marketo
- Customer.io
- Salesforce
Practical notes
- Visa sponsorship is available for Germany; for other countries, candidates must have existing right to work.
- The company language is English.
- Benefits include competitive compensation, equity, 30 days vacation in Europe (20 in US), health and wellness benefits, pension contributions (Europe) or 401(k) with 4% match (US), €1K annual learning budget, $100 monthly open-source contribution, and an unlimited AI budget.
- This is a remote-first role across Europe, with regular team off-sites.
- To apply, try n8n and share a screenshot of your first workflow.