strategy across Swiggy, Ola, and KPN Farm Fresh. Driving AI-powered analytics, automation, and revenue growth at scale. Specialized in AI-driven analytics, forecasting, monetization, and growth analytics, building scalable data systems using SQL, Python, Snowflake, and BigQuery. Proven track record of translating complex data into high-impact product, marketing, and revenue decisions.
Data Analytics
Bangalore, Karnataka
store launches, reducing manual reporting effort by ~70% and
accelerating leadership decision cycles.
Marketing & Growth Analytics: Conducted deep-dive analysis of
YouTube Ads and Google PMAX campaigns, identifying
optimization opportunities to improve reach, CTR, and conversion
efficiency.
Omnichannel Attribution Modeling: Developed attribution
frameworks linking Meta store-visit campaigns to offline sales
uplift, enabling accurate marketing ROI measurement and smarter
budget allocation.
mayankshekhar002@gmail.com
Bangalore, India 560037
Linkedin.com/in/mayank1122/
Kolkata, West Bengal
B.Tech.: Information Technology