Associate Creative Director, Copy

About the role

This position leads the creative output for mangomint and its associated brands, ensuring a consistent voice and visual style. It is a copy-centric role for a talented individual who enjoys writing but also possesses a strong aesthetic sense to guide design and video. You will be responsible for the written content and provide direction for visual elements.

Key facts

What you'll do

Oversee brand voice and written content across all mangomint platforms, including campaigns, direct mail, web, email, events, and product launches.

Provide art direction for video and design projects, offering constructive feedback and guidance even if design or video is not your primary skill.

Manage the entire creative process for campaigns, from initial concept and briefing to execution and final approval, with support from the VP of Marketing and internal design teams.

Maintain the quality standard for all creative assets produced by the studio, ensuring adherence to brand voice guidelines and consistency across different channels.

Guide and mentor a Copywriter, offering both craft development and the autonomy to execute their work.

Provide creative direction to a Sr. Video Production Manager, supporting their team's content and processes.

Offer creative direction, but not direct management, for the internal brand design team and external agency partners.

Collaborate closely with the Creative Operations lead, who manages workflow and processes, to ensure efficient execution of creative projects.

Requirements

Be an Associate Creative Director with recent experience, or a Senior Copywriter ready to advance.

Demonstrate strong writing skills and the ability to articulate the effectiveness of copy, understanding how to adapt language for different channels and audiences, including performance marketing, broader campaigns, and brand messaging.

Possess versatility in writing for various audiences and formats, including clear B2B SaaS communication, warm consumer-focused language, editorial styles, and ideally, familiarity with the beauty and wellness sectors.

Exhibit a keen eye for design and video, capable of providing insightful direction.

Have a foundational understanding of SEO and AEO concepts, including how people search and the impact of AI-generated answers.

Maintain a collaborative, team-oriented approach with a focus on elevating the work and supporting colleagues.

Nice to have

(No specific nice-to-haves were mentioned in the source material.)

Skills & tools

Copywriting

Art Direction

Brand Voice Development

Campaign Strategy

Video Direction

Design Direction

SEO/AEO Fluency

Practical notes

Benefits include health, dental, vision, life, and long-term disability insurance, a monthly wellness stipend, Calm app subscription, One Medical membership, flexible PTO, and a 401k plan. An employee stock option program is also available.