Kingsley
Strategic communications and Web3 marketing leader with 9+ years of experience driving global PR, media relations, and ecosystem growth across crypto exchanges, venture platforms, and tech organizations. Proven track record in building relationships with top-tier journalists, executing high-impact media campaigns, and shaping narratives in fast-moving markets. Experienced in crisis communications, data-driven storytelling, and coordinating global announcements across North America, LATAM, and MENA. Strong ability to translate complex technical concepts into compelling narratives for media, investors, and the broader public.
Experience
Regional Manager (PR & Ecosystem Growth Focus)
Huobi Exchange
Built and managed relationship with 80+ US and global journalists across tech, business, and Web3 media, securing consistent coverage in key industry outlets Led proactive media pitching for product launches, listings, and research insights, generating 150+ media mentions annually and increasing regional brand visibility by 60%+ Coordinated rapid-response communications during major market events (e.g., exchange incidents, token volatility), delivering timely narratives and executive commentary Organized and supported media engagement at major conferences including ETHDenver and Consensus, including press briefings and KOL activations Partnered with influencers and KOLs across X, YouTube, and Discord, driving campaigns that reached 5M+ cumulative impressions Collaborated with global team to ensure consistent messaging across regions and aligned communication strategies with business priorities
Chief Marketing Officer (Web3 Accelerator)
BK Capital
Led PR, branding, and communications strategy for 50+ portfolio companies across DeFi, NFTs, and infrastructure Developed data-driven narratives and research-based pitching strategies, achieving 200+ media placements and increasing project visibility during fundraising cycles Managed KOL and influencer campaigns, generating 10M+ impressions and significantly boosting community growth and token awareness Organized 30+ online and offline events including AMAs, demo days, and investor-founder meetups, improving ecosystem engagement and deal flow Worked closely with founders to position them as thought leaders through interviews, panels, and contributed articles
Investment Lead (Silicon Valley)
Tencent
Supported strategic communications and market positioning for U.S.-based investments, translating technical innovations into investor-friendly narratives Built relationship with media, founders, and industry stakeholders to support deal visibility and ecosystem influence Managed cross-functional coordination across marketing, PR, and investment teams for major announcements and partnership launches Delivered market insights and commentary on emerging tech trends including AI, fintech, and blockchain
Education
Rutgers University
M.S.
Stony Brook University
B.S.