Field Marketer

About the role

Kombo is seeking its first Field Marketing Manager to build and manage a comprehensive events program. This role is crucial for generating pipeline and enhancing Kombo's market presence through various in-person and virtual engagements. You will develop and execute event strategies from the ground up, working closely with leadership and cross-functional teams.

Key facts

What you'll do

• Manage all Kombo events from start to finish, including major industry conferences, executive dinners, roadshows, and webinars.
• Collaborate with leadership to plan events and ensure flawless execution.
• Identify optimal venues and formats to engage Kombo's target audience and develop a repeatable event playbook.
• Translate revenue goals and product roadmaps into effective go-to-market event strategies.
• Refine and scale event planning and execution processes as event volume increases.
• Measure success based on event-generated and event-influenced pipeline, attendance quality, and execution excellence.

Requirements

• 1 to 5 years of experience in field marketing or demand generation within a B2B SaaS environment.
• Demonstrated ability to manage multiple projects simultaneously with high standards.
• Strong sense of ownership and sound judgment.
• Commercial understanding of sales cycles and buyer journeys.
• Eagerness for hands-on execution and regular travel.
• Curiosity and empathy to deeply understand technical C-level executive buyers and design events accordingly.

Nice to have

• Proven track record of generating measurable pipeline through events.
• Experience marketing to technical or infrastructure buyers, such as CTOs or VPs of Engineering.
• Prior experience establishing a field marketing function from scratch at an early-stage company.

Skills & tools

• Event strategy
• Event execution
• Project management
• Pipeline generation
• Demand generation
• Go-to-market strategy

Practical notes

Kombo, a Y Combinator S22 alumnus, has grown to over $10M ARR and a team of 60+ across NYC and Berlin, with over $30M raised. This role offers significant growth potential, including the possibility of advancing into a Head of Marketing position. You will have direct impact on revenue by building a foundational marketing channel.