Social Media & Content Coordinator
Job description
About The Client
The client is a faith-based podcast exploring the intersection of scripture, Christian faith and artificial intelligence. The show makes the case that AI can augment rather than undermine belief, and has built a positive, engaged following in its first six weeks on YouTube and Facebook. The host records episodes (5-8 minutes) using an AI avatar created in HeyGen, and is now ready to expand reach across additional platforms.
Role Overview
We're looking for a proactive Social Media & Content Coordinator to expand the podcast's distribution and grow its audience. This is primarily a strategy, scheduling, and repurposing role - turning existing long-form episodes into platform-ready content and maintaining a consistent posting cadence across multiple channels. Light video editing and content/format suggestions are a bonus but not the primary focus.
Key Responsibilities
Content Repurposing & Distribution
- Repurpose existing 5-8 minute YouTube/Facebook episodes into short-form clips (Reels, Shorts, TikToks)
- Upload and schedule episode content to TikTok and Instagram
- Convert podcast audio/text content for distribution on Spotify, Apple Podcasts, and Audible
- Maintain a consistent posting schedule and content calendar across all platforms
Strategy & Growth
- Recommend platform-specific strategies to grow subscribers and followers
- Identify which platforms best suit different content types (e.g. short-form vs. long-form)
- Monitor engagement and follower growth, providing regular performance summaries
- Suggest improvements to content format, pacing, or presentation style
Light Editing & Content Support (Bonus)
- Basic video editing/clean-up of AI-avatar-generated episodes (HeyGen output)
- Light graphic design for thumbnails, cover art, or promotional posts
- Suggestions on improving the AI avatar presentation or overall production quality
Requirements
- Proven experience managing social media accounts and content calendars across multiple platforms (TikTok, Instagram, Facebook, YouTube)
- Experience repurposing long-form video into short-form content (Reels/Shorts/TikToks)
- Familiarity with podcast distribution platforms (Spotify, Apple Podcasts, Audible)
- Strong understanding of platform-specific best practices and content trends
- Excellent written English communication skills
- Self-starter who can work independently with minimal oversight
- Comfortable working with a client who is new to content creation and open to guidance
Nice to Have
- Basic video editing skills (CapCut, Canva, Premiere Rush, or similar)
- Graphic design skills (Canva, Photoshop)
- Experience with AI avatar tools such as HeyGen
- Interest or background in faith-based, Christian, or values-driven content
Tools & Platforms
YouTube, Facebook, Instagram, TikTok, Spotify for Podcasters, Apple Podcasts Connect, Audible, HeyGen, and a content scheduling/calendar tool (e.g. Later, Buffer, or Meta Business Suite).
Client Context
The client is a US-based individual (Florida) who self-funds and produces the podcast independently. He has a limited budget and is looking for a candidate who can largely run distribution and strategy with minimal hand-holding, while remaining open to feedback and recommendations on improving content quality.