Community & Advocacy Manager
Job description
HEALTH CAN'T WAIT.
Not for symptoms to get worse. Not for a six‑month appointment. Not for a system to catch up. But that's exactly how healthcare works today. You wait, until you can't.
Alan exists to end the wait.
Health is a universal right, and we believe this right can only become real when it's coupled with prevention. We need to stop treating health as something we repair and start treating it as something we build, every day. It's not solely a question of willpower. It's the healthcare system itself that needs to work for everyone, in a sustainable way.
So we are building the new standard in prevention insurance. Alan is the first company that integrates insurance, prevention, and care into a single, acclaimed user experience.
We are on an incredible journey to build a global leading company, with a unique culture https://alan.com/en/careers. We already partner with 40K+ companies of all sizes, serving more than 1M+ members, and have reached €800M+ in ARR.
Prevention as the new norm. That's what we're building with our team of 800+ people. If it speaks to you: we're hiring across France, Spain, Belgium, and Canada. And beyond.
ABOUT THE ROLE
As our Community & Advocacy Manager, you'll be the human presence behind Alan in the places our audience spends time online: Reddit, review sites like Trustpilot, forums, comment sections on Meta or LinkedIn, DMs. This is a hands-on, highly executional role. You'll participate authentically in these communities, build and grow Alan's own community spaces (starting with our own subreddit), and turn happy members and credible creators into a network of advocates who vouch for Alan in their own words.
You'll report to Alan's SEO/GEO Lead. You'll work in close, day-to-day partnership with our senior Organic Social Media Lead, who owns Alan's broader organic social strategy and focuses mostly on Meta & LinkedIn. You'll start with the French market and help extend the playbook to Belgium, Spain and Canada as Alan grows.
WHAT THE CONVERSATIONS ARE ABOUT
People post about their situation: a freelancer who just registered and needs cover, parents weighing a child's orthodontics, someone asking how much a mutuelle will pay back on a 1,500€ dental bill, the founder of a six-person startup setting up a first collective plan, a retiree comparing senior options, someone tired of weak reimbursements and ready to switch.
You meet people in those threads, and in the reviews and forums where the same questions come up. Alan's audience is composed of:
1. Companies. HR leaders, founders and other decision-makers across industries who bring Alan to their teams. These conversations live more on LinkedIn and in professional/HR communities.
2. Individuals. Freelancers and the self-employed (TNS), public-sector workers, retirees, and students.
Around this sits a widening set of health topics where Alan wants to be useful and trusted: mental health, women's health, parenthood and fertility, preventive care, chronic conditions, the everyday experience of the app and getting reimbursed, and the questions HR and employer decision-makers ask.
WHAT YOU'LL DO
Be present in the conversation.
- Own Alan's day-to-day engagement across Reddit, review sites (Trustpilot and similar), forums, comment sections for example on Meta or LinkedIn, and DMs. Answer real questions about health insurance and mutuelles with responses that are timely, genuinely helpful, accurate and on-brand.
- Stay close to internet culture. Constantly monitor the algorithms, related trends and meme formats, health-Reddit/X narratives, and rising creators to keep our community presence cutting-edge and relevant.
Build and grow Alan's own community spaces.
- Create and actively run the official Alan subreddit. Set its norms, seed good discussion, moderate fairly, and grow it into a place people trust.
- Identify additional communities to contribute, and build a genuine presence there over time.
Turn members and creators into advocates.
- Spot Alan's existing champions: happy members, engaged health professionals, HR admins already recommending us. Build relationships with them and create pathways from engaged user to ambassador to advocate.
- Identify high-value Reddit and community creators, recruit and nurture them, set the bar for what great contribution looks like, and create the structures that turn engaged users into genuine advocates.
- Run community-first moments (AMAs, Q&As, recognition for top contributors) that give advocates a reason to show up.
Listen, and bring the voice of the community back to the business.
- Monitor sentiment, recurring questions and pain points.
- Translate what you hear into clear, qualitative insight for Product & SEO/GEO teams: product painpoints, feature ideas, prompt monitoring ideas, etc.
- Feed the senior Organic Social Media Lead & Ad Creative Lab a steady stream of raw material (real member stories, recurring questions, use cases) for Al