Brand Reputation, Community Engagement, and Social Listening Specialist
Job description
Brand Reputation, Community Engagement, and Social Listening Specialist at jerry.ai.
About the role
Jerry.ai is seeking a specialist to authentically represent our brand and build trust within online communities. This role focuses on engaging with users where they naturally discuss car ownership, insurance, and repairs, such as Reddit, Quora, and TikTok. You will shape our presence and foster genuine connections with current and future users.
Key facts
What you'll do
- Expand Jerry's organic reach across platforms like Reddit, Quora, YouTube, and TikTok.
- Create a strategic guide for community interaction, detailing when to post, reply, or observe.
- Cultivate Jerry's subreddits into active and reliable community hubs.
- Design a scalable content and engagement plan that maintains authenticity, utilizing AI tools as appropriate.
- Collaborate with Growth and Content teams to ensure consistent messaging across all channels.
- Monitor key metrics including sentiment, brand visibility, referral traffic, and LLM citations.
Requirements
- A natural understanding of online platforms and a clear, conversational writing style that resonates with users.
- At least 3 years of experience in community management or organic social media.
- Background in fintech, insurtech, or another consumer-facing or regulated industry is preferred.
- Strategic mindset for building sustainable systems, with knowledge of SEO and how LLMs reference information.
- Demonstrated ability to make complex or typically uninteresting topics engaging and relatable.
- A patient, inquisitive approach focused on building long-term trust rather than quick publicity.
Skills & tools
- TikTok
- Quora
- YouTube
- AI tools for content and engagement
- SEO principles
- LLM citation understanding
Practical notes
Jerry.ai is a fully remote company with offices in Palo Alto, New York, Chicago, and Toronto. We offer a comprehensive benefits package including health, dental, and vision insurance, paid time off, paid parental leave, a 401(K) plan with employer matching, and wellness benefits. Only applicants residing in the specified US states or Ontario, Canada, can be considered.