Lead Sales Planner (Presales)

About the role

You will bridge the gap between internal product teams and external client needs by crafting persuasive media strategies and proposals. This role focuses on translating complex data into clear narratives while integrating AI tools to modernize and accelerate the presales workflow.

Key facts

What you'll do

• Create high-impact RFP responses, media plans, and executive presentations that highlight the value of the platform.
• Build proactive go-to-market materials including industry playbooks, vertical narratives, competitive battlecards, and case studies.
• Convert campaign briefs and advertiser objectives into actionable, customer-focused media solutions.
• Coordinate with Sales, Product Marketing, Product, Business Intelligence, Trading, Supply, and Deal Desk teams to ensure unified messaging.
• Simplify complex information into persuasive stories for agencies and advertisers.
• Apply design principles to all deliverables to maximize visual impact and executive engagement.
• Develop and maintain reusable templates, prompt libraries, and best-practice frameworks.
• Design AI-driven workflows to improve content generation, research, and knowledge management.
• Test new AI platforms and share scalable best practices with the broader team.
• Ensure all client-facing work meets strict standards for accuracy, quality, and timeliness.

Requirements

• Demonstrated ability in storytelling with a focus on turning insights into narratives that drive action.
• Strong visual design sense for creating professional, high-impact presentations.
• Experience in presales or sales planning within the advertising technology sector.
• Ability to manage cross-functional collaboration across product, marketing, and sales departments.

Skills & tools

• AI-powered workflow automation
• Presentation design
• Media planning
• Strategic storytelling
• Cross-functional project management