Iana Bruk

Managed official X and Telegram accounts for early-stage Web3 projects across DeFi, AI, privacy, and prediction markets - building content strategies and brand voices from scratch.

• Developed and executed full content strategies tailored to crypto-native audiences
• Produced 15-second short-form video edits for project launches and announcements - reshared by project accounts and well-received by communities
• Created meme content, tweet threads, and visual posts blending humor with product storytelling
• Built brand tone of voice for multiple projects simultaneously
• Organized giveaways, AMA sessions, and community engagement on Discord and Telegram
• Developed onboarding materials, FAQs, and community guidelines from scratch
• Organized community events: CapCut video editing workshops, trading platform tutorials, engagement challenges (quizzes, activity campaigns), and interactive games - driving daily participation and retention

• Grew personal X account from 0 to 1,600+ followers organically - no paid promotion, purely through crypto humor, memes, and visual content
• Co-managed a Telegram meme channel to 1,500+ members alongside 2–3 admins
• Selected as Aleo Ambassador - delivered high-performing content, consistently participated in ecosystem initiatives
• Chosen as one of 500 testers for Genies - a high-profile avatar infrastructure project
• Gained organic reshares from project accounts; followed by several well-known crypto builders and contributors
• Created viral meme content around $UWU and $RETARDIO generating high engagement across X