Senior Manager, Content Marketing Nonprofits

About the role

This role shapes nonprofit content direction at a global community platform that has raised over $40 billion since 2010. The Senior Manager leads the content team to define point of view, strategy, and execution for nonprofit audiences. They combine editorial leadership with hands-on writing of high-visibility pieces.

Marketing teams grow awareness and demand for a company's products. They write copy, run campaigns, manage channels, and measure results. The work spans content, paid ads, email, events, and search. Marketing roles combine creativity with data and constant testing. Marketing teams usually run experiments every week and keep the work that performs. Most companies hire specialists in channels such as paid search, email, or content.

Key facts

What you'll do

Develop and maintain a clear editorial point of view that defines coverage scope, voice boundaries, and rationale so the content reflects distinct brand perspective.

Monitor cultural and industry moments and rapidly insert the organization's voice into relevant conversations while avoiding off-topic discussions.

Set editorial standards for the team by reviewing work, elevating quality, and providing direct, specific, and actionable feedback to writers.

Build workflows, briefing templates, and contributor relationships so the content team can move quickly without sacrificing clarity or brand consistency.

Analyze underperforming pieces to determine whether issues stem from distribution or quality, then adjust strategy or execution accordingly.

Advise channel strategy by recommending where to publish, how to repurpose, and where reach is being lost so effort aligns with audience behavior.

Requirements

Bring 10+ years of B2B content experience, including at least 3 years in team leadership or senior editorial roles.

Show a portfolio demonstrating thought leadership, long-form writing, and distinctive voice across varied pieces.

Prove experience building or significantly scaling a content function within an organization.

Display a clear inclination toward data and analytics to inform decisions on wording, channels, and approach.

Exhibit strong editorial judgment with the ability to give feedback that is direct, specific, and actionable.

Demonstrate comfort with performance analysis and a track record of using insights to guide editorial choices.

Have experience with SEO fundamentals, content distribution, and pipeline-connected strategies in SaaS or similar environments.

Practical notes

This role is fully remote and based in the United States, with considerations for candidates in the NYC area as noted in hiring policies.

The compensation band spans $151,000 to $226,000, with additional equity, healthcare, and region-based adjustments.

Candidates must meet degree requirements or equivalent experience as defined in the listing.

Typical interview steps

Marketing interviews often include a portfolio review, a campaign exercise, and analytics questions. Candidates may be asked to plan a launch, write a brief, or improve a funnel. Some loops include a presentation. Results from past campaigns carry the most weight. Interviewers ask about specific campaigns you ran and what the numbers said. Preparing a short case of one campaign with its results is strong preparation.

Good to know

The role uses data and experimentation to guide content decisions in a high-impact nonprofit fundraising environment.

Collaboration is central, with cross-functional work across marketing, events, and communications teams.

The organization leverages technology such as AI to accelerate production while preserving human editorial judgment.

Career growth is supported through learning programs, recognition, and professional development opportunities.

Career growth

Marketing careers move from associate to manager, director, and VP levels. Specializations include growth, brand, product marketing, and content. Generalists often start, then specialize as they advance. Measured impact on pipeline and revenue drives progression. Marketing careers reward measurable results and adaptability. Channel experience plus business sense usually beats a general resume.