Social Media Manager

About the role

Glossier is seeking a social media professional to drive brand awareness and community engagement through creative strategy and marketing campaigns. You will report to the Senior Social Media Manager and manage daily operations, including content planning, copywriting, and performance analysis.

Key facts

What you'll do

• Manage daily channel operations including content calendars, caption writing, and reporting.
• Execute social strategies for brand launches in partnership with cross-functional teams.
• Create content for TikTok and Instagram, including Stories.
• Monitor social trends and identify opportunities for brand participation.
• Develop a social dashboard to track insights and drive results.
• Build and maintain the online community by monitoring sentiment and responding to feedback.
• Brief internal and external partners on content opportunities.

Requirements

• 3-5 years of experience in social media management and content development within the beauty or related industries.
• Proficiency in Figma, Adobe Photoshop, Canva, and video editing tools like Capcut.
• Strong understanding of social media KPIs and analytical reporting platforms.
• Knowledge of SEO and web traffic metrics.
• Ability to work from the Los Angeles office at least 3 days per week.
• Excellent written and verbal communication skills with high attention to detail.
• Ability to work effectively with internal and external partners to execute projects with limited resources.

Skills & tools

• Figma
• Adobe Photoshop
• Canva
• Capcut
• Social Media Analytics Platforms
• SEO

Practical notes

• Annual salary range: $82,000 - $107,000.
• Benefits include medical insurance, 401K, Restricted Stock Units, Paid Time Off, and disability leave.
• Future pay progression is available based on performance.
• Glossier is an Equal Employment Opportunity employer.