Isle Finance is an on-chain credit marketplace focused on supply chain finance, leveraging real-time settlement to connect businesses with fast, secure, and efficient access to liquidity.
Grew community by 50% across X, Discord, and Telegram in 3 months by anchoring content in real-time settlement narratives and cross-protocol partnerships.
Drove $800k+ in issued loans through targeted campaigns and trend-reactive content that turned complex on-chain concepts into user action.
Positioned the protocol within emerging PayFi narratives using market sentiment and alpha insights to sharpen the go-to-market strategy.
Social Media Lead
Ocean Finance
Taipei City, Taiwan
Jul 2025 — April 2026
Ocean Finance is a DeFi platform building a yield-bearing stablecoin that gives users simplified access to diversified, automated yield across multiple protocols.
Translated complex multi-chain yield strategies into a single, trust-building narrative, driving user adoption through educational content and ecosystem storytelling.
Grew community engagement by ~30% across X, Discord, and Telegram by executing campaigns centered on stablecoin positioning and DeFi accessibility.
Kept messaging sharply aligned with evolving market conditions in close collaboration with product and marketing teams.
Community Growth Lead
ClariFi DAO
Remote - UK
April 2025 — May 2026
ClariFi DAO is a blockchain-based platform focused on ethical financial growth, combining decentralized finance with transparent, community-driven systems to empower users.
Built and scaled a community-driven ecosystem for ethical DeFi, designing onboarding systems that boosted participation by 65%.
Drove $200k+ in NFT sales by leading trust-focused campaigns and daily governance discussions aligned with platform values and compliance.
Channelled community insights to product and marketing teams, sharpening user experience and informing feature development.
Senior Community and Content Manager
Philcoin
Remote - Dubai, UAE
Jul 2022 — May 2026
Philcoin is a blockchain-based ecosystem focused on digital inclusion and social impact, enabling users to earn, engage, and give back through decentralized applications, communication tools, and a give-to-earn model.
Scaled Telegram and Discord communities from 6.4K to 10K+ in 60 days (+55%), doubled monthly active users, and lifted overall multi-platform participation by 80%.
Drove 800K+ in NFT sales and 2M+ in swap volume through referral loops and sharp campaign execution.
Cut paid media costs by 38% by building a data-driven content engine and real-time KPI dashboards to track user behavior and optimize spend.
Content Lead and Researcher
Quintes
Remote - Dubai, UK
Jul 2024 — May 2025
Quintes is a DeFi protocol with advanced risk controls delivering secured stable yields - designed for institutions and retail investors seeking ethical, stable returns.
Built a high-engagement content engine: 30+ DeFi educational breakdowns with 5K+ readers and 70% completion rate, plus a newsletter achieving 52% open rate and 18% CTR.
Grew X and LinkedIn audiences by 45% and tripled engagement within 4 months, generating 80K+ impressions per campaign through targeted influencer collaborations.
Converted 16% of weekly AMA listeners (1,100+) into staking participants by bridging education with product activation.
Social Media Manager
Cinchblock
Remote - Global
May 2020 — Nov 2022
A blockchain marketing firm that is focused on marketing for its blockchain counterparts
Scaled 8+ crypto startup communities from 0 to 12K+ followers, driving a 55% engagement lift across X and LinkedIn.
Raised presale conversion rates by 45% through multi-channel launch strategies, including Twitter Spaces, AMAs, and LinkedIn Live.
Built and scaled LinkedIn presence for early-stage projects, turning founder profiles into trust-building growth assets.
Financial Market Analyst
Cindicator
Remote - Global
Mar 2018 — Feb 2020
Generated 6,500+ predictive signals across crypto, forex, and equities markets.
Achieved ~65% accuracy rate, ranking consistently in the top analyst tier.
Enhanced hybrid AI market models with data-driven insights, improving predictive performance.