Business Development Manager

About the role

As a , you will play a role in expanding the company's reach within various sectors, including content classification, carbon emissions, and retail media. Reporting to the Senior Director of Business Development, you will be responsible for managing and enhancing partnerships that support both advertiser and publisher services. This position involves driving deeper integration with existing partners and spearheading new collaborations, ensuring that DoubleVerify continues to lead in providing transparent and effective digital advertising solutions.

Key facts

What you'll do

• Drive the growth of DoubleVerify's presence in commerce media by promoting the adoption of measurement tags across key networks and platforms. This includes building relationships with stakeholders and collaborating with internal teams to enhance marketing materials and commercial offerings.
• Manage and cultivate strategic partnerships with attention, outcomes, and creative analytics providers, working closely with the DoubleVerify Attention Product team to enhance data interoperability and performance-driven measurement.
• Support and expand existing integrations with third-party ad technology providers for the DoubleVerify Publisher Suite, enhancing the suite's capabilities and coverage in revenue analytics.
• Collaborate with ad server partners to ensure the technical integration of DoubleVerify Publisher Suite's Inventory Quality within third-party ad serving environments, facilitating reliable measurement across campaigns.
• Promote the adoption of DoubleVerify's measurement solutions in sectors such as audio, gaming, and digital out-of-home (DOOH) by engaging key stakeholders and executing strategic growth plans.
• Facilitate contract negotiations and vendor onboarding while ensuring operational alignment across various internal teams, including Policy, Classification, and Legal, to support successful partnership execution.
• Advance DoubleVerify's carbon emissions measurement partnership with Impact Plus by enhancing integration efforts and aligning sustainability metrics with advertiser priorities.
• Collaborate with the Classification and Measurement Product teams to develop and implement advanced AI-driven classification capabilities for accurate analysis of publisher content.
• Work with the Measurement Platform team to establish integrations with cloud computing marketplaces, enabling secure access to DoubleVerify's measurement solutions.
• Manage advertiser ad server integration partnerships by driving broader tag coverage and providing technical support to ensure activation and enhanced measurement capabilities.

Requirements

• A strong collaborative spirit, working closely with Business Development, Product, Engineering, and Commercial teams to shape and execute DoubleVerify's partnership strategy.
• Proven ability to drive both strategic planning and tactical execution to build and scale partnerships that enhance publisher services.
• Deep understanding of publisher advertising technology and infrastructure, enabling effective representation of DoubleVerify from both commercial and technical perspectives.
• Ability to establish and maintain trusted relationships across partner organizations, from executive leadership to operational teams, while proactively generating new partnerships.
• Strong advocacy for DoubleVerify's needs, articulating technical and commercial requirements clearly to partners and collaborating with Product leadership.
• Excellent communication skills, capable of representing DoubleVerify externally through presentations, engaging senior stakeholders, and participating in industry events.

Nice to have

• Familiarity with the digital advertising technology ecosystem, particularly in ad verification services and measurement solutions.
• Over five years of relevant work experience in the advertising or ad tech industry.
• In-depth knowledge of the global publisher landscape and market dynamics, with a preference for candidates with direct experience in ad tech companies.
• Proven track record of establishing senior-level relationships and leading strategic deals to successful closure within tight timelines.
• Experience collaborating with product management and technical teams to align on priorities and drive cross-functional initiatives.

Skills & tools

• Proficiency in digital advertising technologies, including measurement and verification tools.
• Strong analytical skills with the ability to interpret complex data and provide actionable insights.
• Excellent negotiation and relationship management skills.
• Familiarity with AI-driven technologies and their application in digital advertising.

Practical notes

The starting salary for this position will be determined based on various factors, including qualifications, skills, experience, and internal equity relative to peers at DoubleVerify. The estimated salary range for this role is between $79,000 and $129,000, with eligibility for bonuses, equity, and benefits. The company values diverse profiles and recognizes that the ideal candidate may possess varying levels of experience.