Digital Marketing Manager

About the role

This position focuses on developing and delivering a new, impactful demand generation service for directive's clients. You will manage the performance marketing for a small group of accounts, no more than seven, and be accountable for their success. The ideal candidate thrives as an individual contributor, owning client portfolio outcomes through strategic thinking, campaign execution, client interaction, and project oversight.

Key facts

What you'll do

• Oversee client success across various marketing channels for SMB accounts.
• Build and maintain strong client relationships with professionalism and understanding.
• Organize and manage account projects efficiently.
• Develop strategies and execute campaigns in Paid Media, SEO, and CRO, with a focus on SaaS companies.
• Communicate strategy and results clearly to clients.

Requirements

• A minimum of 2 years of experience in agency-side marketing.
• At least 2 years of experience in performance marketing.
• Demonstrated expertise as a T-shaped marketer with strong strategic and execution capabilities.
• Proven project management skills to deliver on time and within budget.
• Willingness to travel as needed.
• A commitment to continuous learning, particularly in AI and automation for marketing enhancement.

Nice to have

• Deep technical knowledge of marketing strategy, Paid Media, SEO, and CRO for technology companies.
• Prior experience in the SaaS sector.
• A creative approach to marketing combined with a drive for measurable results.

Skills & tools

• Paid Media
• SEO
• CRO
• Project Management
• Client Communication
• Marketing Strategy
• AI and Automation in Marketing

Practical notes

• This is a fully remote role within the United States.
• The company offers comprehensive medical, dental, and vision insurance, with a 100% employer-paid plan for employees and a 50% contribution for dependents.
• Benefits include mental wellness support (Spring Health, Headspace), physical wellness through Gympass, unlimited Paid Time Off (with a 2-week minimum), paid holidays, your birthday off, an end-of-year company closure, and paid parental leave.
• Financial benefits include a 401(k) with a 3% company match.
• An annual bonus is offered based on tenure.
• An annual anniversary trip to Newport Beach, CA, is provided.
• Candidates must have reliable internet access and a professional remote work environment.
• Reasonable accommodations are available for individuals with disabilities during the application and interview process. Inquiries can be directed to careers@directiveconsulting.com.
• Directive is committed to diversity and inclusion.