Demand Generation Manager
directiveRemote (USA)Full Time1mo ago
SpringAISparkSaaSMarketingOperationsSupportContentCommunicationsPRRevenueStrategy
Job description
Demand Generation Manager at directive
About the role
We are seeking a skilled Demand Generation Manager to enhance our client offerings. In this position, you will manage performance marketing for a select group of up to seven accounts. The ideal candidate excels as a T-shaped marketer with significant experience in SaaS performance marketing, including paid media, SEO, and CRO. Beyond campaign execution, you will engage with clients, present strategies, and ensure exceptional results.
Key facts
What you'll do
- Oversee the success of small and medium-sized business clients across various marketing channels.
- Build and maintain strong client relationships with professionalism and understanding.
- Manage projects and organize client accounts efficiently.
- Develop connections with key client contacts.
- Apply deep technical knowledge of strategy, paid media, SEO, and CRO specifically for technology companies.
- Contribute significantly in a specialized role.
- Utilize creativity in marketing approaches and a strong drive for measurable outcomes.
Requirements
- A minimum of 2 years of experience in agency-side marketing.
- A minimum of 2 years of experience in performance marketing.
- Demonstrated ability as a strategic thinker and a well-rounded marketer.
- Proven project management skills with a track record of timely and cost-effective delivery.
- Willingness to travel as needed.
- A commitment to staying current with industry trends, including the application of AI and automation in marketing.
Nice to have
- Experience in the SaaS sector is preferred.
Skills & tools
- Strategy
- Paid Media
- SEO
- CRO
- Project Management
- Client Relationship Management
- AI and Automation in Marketing
Practical notes
- This role is fully remote within the United States.
- Benefits include medical, dental, vision, disability, and life insurance, with a 100% employer-paid option for employees and 50% for dependents.
- Mental wellness support is available through Spring Health and Headspace.
- Physical wellness is supported via Gympass.
- Unlimited Paid Time Off (with a 2-week minimum), paid holidays, your birthday off, an end-of-year company closure from December 24 to January 1, and paid parental leave are provided.
- A 401(k) with a 3% company match is available.
- An annual bonus is awarded based on tenure.
- An annual company trip to Newport Beach, CA, is included for employees and leadership.
- Candidates must have reliable internet access and a professional remote work environment.