B2B Marketing Manager
directiveRemote (Canada)Full Time1mo ago
SpringAISparkSQLSaaSMarketingOperationsSupportContentStrategyConsultingProject Manager
Job description
B2B Marketing Manager at directive
About the role
This position focuses on delivering performance marketing for B2B clients, specifically managing up to seven accounts. You will be responsible for driving client success through data-driven strategies and campaign execution. The role requires close collaboration with clients, presenting strategic plans, and exceeding performance targets.
Key facts
What you'll do
- Take ownership of client portfolio success across various marketing channels.
- Manage client relationships with professionalism and understanding.
- Oversee project timelines and account organization.
- Develop and nurture connections with client points of contact.
- Apply deep technical knowledge in strategy, paid media, SEO, and CRO for technology companies.
- Contribute to a specialized role with significant impact.
- Employ creativity in marketing initiatives while maintaining a strong focus on results.
Requirements
- A minimum of 2 years of experience in agency-side marketing.
- A minimum of 2 years of experience in performance marketing.
- Demonstrated ability as a strategic thinker with broad marketing knowledge.
- Proven project management skills, ensuring timely and cost-effective delivery.
- Willingness to travel as needed.
- Commitment to staying current with industry advancements, including AI and automation in marketing.
Nice to have
- Prior experience in the SaaS market.
Skills & tools
- Expertise in Paid Media
- Expertise in SEO
- Expertise in CRO
- Strong understanding of B2B marketing methodologies
- Project Management Tools
- Communication Platforms (e.g., Slack, Zoom)
Practical notes
- Must possess current and permanent work authorization in Canada.
- Requires a reliable internet connection and a professional remote workspace.
- Must be able to remain stationary for extended periods and observe/interpret communication.