Senior Marketing and Experimentation Data Analyst
Delivery HeroMalaysiaFull-time4d ago
MarketingAnalystremotecurated-jd
Job description
Senior Marketing and Experimentation Data Analyst at Delivery Hero.
About the role
This position involves shaping marketing strategies across 16 global markets by providing deep analytical insights. You will act as a primary partner to senior marketing leadership, using advanced data modeling and AI-driven tools to optimize growth and performance.
Key facts
What you'll do
- Design and run A/B and geo-based experiments to determine incremental ROI and refine marketing spend.
- Build and maintain complex SQL models and data pipelines using BigQuery and dbt.
- Partner with senior stakeholders to define measurement frameworks and influence strategic decision-making.
- Develop automated reporting tools, including traditional dashboards and AI-powered agents for root-cause analysis.
- Mentor junior team members and promote technical growth within the analytics department.
- Implement AI solutions, such as LLM-assisted insights and anomaly detection, to automate and scale marketing analytics workflows.
Requirements
- Bachelor or advanced degree in Statistics, Mathematics, Economics, Computer Science, Data Science, or a related field.
- Minimum 7 years of experience in data analytics, specifically using Python and SQL.
- At least 3 years of experience working with Growth, Marketing, or Brand teams to drive business optimizations.
- Proven ability to influence leadership and manage cross-functional alignment.
- Expertise in statistical modeling, causal inference, and experimentation.
- Experience mentoring or leading other analysts.
- Ability to manage complex, ambiguous projects independently.
Skills & tools
- SQL
- Python
- BigQuery
- dbt
- Looker
- Tableau
- Statistical modeling
- A/B testing and causal inference
- AI and LLM implementation
Practical notes
- Delivery Hero operates in 70+ markets globally with 40,000+ employees.
- The company is headquartered in Berlin and listed on the Frankfurt Stock Exchange.
- This role is part of the organization encompassing foodora, Yemeksepeti, and foodpanda.
- Benefits include professional development opportunities, a diverse international work environment, and regular team events.