Head, Pricing Strategy

About the role

This leadership position oversees pricing strategy for the APAC region, specifically focusing on the Foodpanda brand. You will manage the regional fee structure and roadmap, balancing profitability with market competitiveness while reporting to the Director, Pricing.

Key facts

What you'll do

• Direct the pricing strategy for all APAC markets, with a primary focus on Foodpanda operations.
• Create and implement innovative pricing initiatives, including the adoption of automation and AI-driven tools.
• Design and scale experiments to measure customer willingness to pay while preserving a competitive market position.
• Coordinate the pricing experimentation roadmap alongside cross-functional departments and local teams.
• Oversee the development of app features that display fee structures to the end user.
• Manage the P&L for customer fees, which represents a value of hundreds of millions of Euros.
• Lead the APAC pricing strategy team and maintain alignment with regional finance, commercial, and product units.

Requirements

• Minimum of 7 years of professional experience in pricing, analytics, or top-tier consulting.
• Bachelor degree in Mathematics, Economics, Engineering, Statistics, or a related quantitative discipline.
• Proven ability to manage stakeholders and communicate effectively within a complex or matrixed organizational structure.
• Demonstrated success in solving complex problems autonomously using data-driven methods.

Skills & tools

• SQL
• Python or R
• Data analysis
• A/B testing

Practical notes

Delivery Hero is a publicly traded company on the Frankfurt Stock Exchange and a member of the MDAX index. The organization operates in approximately 65 countries with global headquarters in Berlin.