Growth Marketing Strategist

About the role

ClickUp is building an AI-native workspace that consolidates tasks, documentation, and communication into one platform. We are looking for a marketer who combines high-level strategy with hands-on execution to showcase our product innovation. You will use AI as a primary tool to manage large-scale marketing systems and drive user growth.

Key facts

What you'll do

• Lead product launch communications to ensure maximum market impact and demonstrate our development velocity.
• Convert technical product features like AI agents and ambient AI into clear value propositions for customers.
• Build automated marketing systems for content creation, segmentation, and predictive lifecycle triggers.
• Collaborate with product and acquisition teams to align customer journeys from initial contact through expansion.
• Execute conversion experiments across landing pages, email, and in-app surfaces at a high velocity.
• Manage end-to-end lifecycle messaging, including onboarding, activation, retention, and win-back campaigns.

Requirements

• 7-10+ years of experience in growth, lifecycle, or performance marketing.
• Mastery in at least two of the following: lifecycle marketing, conversion optimization, funnel strategy, or email nurture programs.
• Strong copywriting abilities with a portfolio demonstrating high conversion rates.
• Proven history of running experiments with measurable business results.
• Data fluency, including experience with attribution modeling and cohort analysis.
• Demonstrated ability to use AI-powered workflows to increase output by 3-5x.
• Ability to work independently and identify high-impact opportunities without constant oversight.

Skills & tools

• Lifecycle marketing
• Conversion rate optimization
• Funnel strategy
• Email and nurture campaign management
• Cohort analysis
• Attribution modeling
• AI-integrated marketing workflows

Practical notes

• ClickUp does not provide visa sponsorship for non-engineering or non-product roles.
• All official communication will come from an @clickup.com email address.
• The company utilizes AI and machine learning tools to assist in the initial screening of candidate applications.
• Applicants requiring accommodations during the recruitment process may contact AskPeople@ClickUp.com.
• ClickUp is an equal opportunity employer.