Mohd Asad Khan
Product Manager with 6+ years of experience building and scaling high-traffic marketplace products. Specialized in conversion optimization, experimentation, and monetization strategy.
Experience
Product Manager
IndiaMART InterMESH Ltd
- Own end-to-end seller onboarding, engagement, and monetization across web and mobile platforms serving 0.25M daily paid visitors.
- Lead 100+ A/B UI/UX experiments, improving seller conversion (+8%), enrichment (+20%), and mone- tization (+25%).
- Identify user drop-offs in the lead consumption funnel and improve monetization through targeted A/B test.
- Build and execute product roadmaps to improve buyer-seller matching, lead quality, and seller business growth.
- Build funnel analytics frameworks for conversion, drop-offs, and engagement for data-driven product decisions.
- Own and drive key business and performance KPIs including traffic, clicks, and lead consumption.
- Leverage AI tools for UI/UX optimization and workflow automation, improving iteration speed and efficiency.
Product Manager – Consumer Products
DS Group
- Owned product positioning and GTM strategy aligned with business objectives.
- Defined and executed launch roadmap across digital and offline channels (ATL/BTL).
- Translated consumer insights into product strategy, messaging, and GTM plans.
- Led end-to-end product launches and tracked performance via KPIs.
- Conducted market research and competitive analysis to improve product-market fit.
- Analyzed user journey and funnels to optimize engagement and conversion.
- Collaborated cross-functionally with sales, creative, media, and supply chain teams.
Assistant Systems Engineer
Tata Consultancy Services
- Developed web applications on .NET technology based on technical design documents.
- Worked on tools such as Visual Studio and Microsoft SQL Server.
- Analyzed client requirements, conducted functional specifications, and prepared technical design documents.
Education
IIM Raipur
PGP
71.3
Aligarh Muslim University, Aligarh
B.Tech.
74.57
Boys’ High School & College, Prayagraj
Class XII – CISCE
86.33
Boys’ High School & College, Prayagraj
Class X – CISCE
84.28
Skills
Product StrategyRoadmappingA/B TestingFunnel OptimizationSQLData AnalysisKPI DesignExperimentationGoogle AnalyticsFigmaJiraAI ToolsMicrosoft ClarityAgileStakeholder Management