Senior Product Manager

About the role

Addi is a financial platform operating in Colombia that provides banking and commerce services to over 2 million customers and 20,000 merchants. We are seeking a product leader to own the merchant experience and scale our marketplace supply side through automation and improved self-service tools.

Key facts

What you'll do

• Analyze funnel drop-offs to improve the self-serve opt-in channel and increase product publishing rates.
• Develop automated guidance and validation flows to enable merchants to complete store setup and transactions without human intervention.
• Redesign product data ingestion and bulk upload tools to increase catalog depth.
• Establish growth loops and dashboard telemetry to accelerate merchant time-to-first-sales and improve retention.
• Create self-healing error notifications and automated taxonomy validation to reduce internal support tickets.

Requirements

• Proven experience in B2B marketplace or e-commerce merchant-side product management.
• Ability to manage live incidents and operational issues while maintaining progress on core roadmap items.
• Expertise in designing intuitive self-serve business workflows that minimize the need for manual support.
• Technical proficiency in data architecture, third-party connectors, and API frameworks.
• Demonstrated ability to use cohort analysis and data-driven insights to prioritize product backlogs and influence cross-functional teams.

Nice to have

• Experience with high-scale product data systems, content moderation, or item taxonomy frameworks.
• Contextual knowledge of the technical constraints and user behaviors of merchants in the Colombian or broader LatAm market.

Skills & tools

• Data-driven funnel execution
• B2B marketplace product strategy
• Technical integration and API architecture
• Cross-functional stakeholder management
• Merchant-facing UX design

Practical notes

The hiring process includes a 30-minute recruiter screen, a 45-minute hiring manager interview, deep-dive sessions with team members, a 60-minute live business case, and a final interview with a co-founder. Compensation includes a salary and company equity.